#29243B is a muted, temperate purple. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #29243B works with other colors. Named schemes with #29243B in its natural role, and a note on why the supporting colors balance it.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #29243B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #29243B at work across the surfaces designers actually ship.
:root {
--color-base: #29243B;
--color-base-rgb: 41 36 59;
--color-base-oklch: oklch(27.7% 0.042 293.4);
--color-50: #F6F5F9;
--color-100: #E8E5F0;
--color-200: #D1CCE0;
--color-300: #AFA8C7;
--color-400: #8E85AD;
--color-500: #6E6590;
--color-600: #585270;
--color-700: #423E51;
--color-800: #2D2B36;
--color-900: #1D1B22;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#F6F5F9',
100: '#E8E5F0',
200: '#D1CCE0',
300: '#AFA8C7',
400: '#8E85AD',
500: '#6E6590',
600: '#585270',
700: '#423E51',
800: '#2D2B36',
900: '#1D1B22',
},
}
$base: #29243B; $base-ink: #FFFFFF; $base-50: #F6F5F9; $base-100: #E8E5F0; $base-200: #D1CCE0; $base-300: #AFA8C7; $base-400: #8E85AD; $base-500: #6E6590; $base-600: #585270; $base-700: #423E51; $base-800: #2D2B36; $base-900: #1D1B22; $base-hover: #211D30; $base-subtle: #BBB6CC;
{
"color": {
"base": {
"value": "#29243B",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F5F9",
"type": "color"
},
"100": {
"value": "#E8E5F0",
"type": "color"
},
"200": {
"value": "#D1CCE0",
"type": "color"
},
"300": {
"value": "#AFA8C7",
"type": "color"
},
"400": {
"value": "#8E85AD",
"type": "color"
},
"500": {
"value": "#6E6590",
"type": "color"
},
"600": {
"value": "#585270",
"type": "color"
},
"700": {
"value": "#423E51",
"type": "color"
},
"800": {
"value": "#2D2B36",
"type": "color"
},
"900": {
"value": "#1D1B22",
"type": "color"
}
}
}
}