What color is #293261?

#293261 is a dark blue-violet. In RGB it is rgb(41, 50, 97), and in HSL hsl(230, 41%, 27%).

Is #293261 accessible as text?

On white, #293261 has a contrast ratio of 12.19:1 (passes WCAG AA for body text); on black it is 1.72:1 (fails). For text placed on #293261, use white for the best readability.

What is the closest Tailwind color to #293261?

The nearest Tailwind CSS token is blue-950 (#162456).

What colors go well with #293261?

#293261 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #615829. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #293261 below.

Is #293261 good for buttons?

#293261 works well for buttons and highlights, but use white text on #293261 — black text only reaches 1.72:1, below the 4.5:1 needed for normal-size labels.

Is #293261 the same as CSS midnightblue?

No — #293261 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color.

#293261 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #293261

Not just a swatch — here's how #293261 works with other colors. Named schemes with #293261 in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #293261 Accent #A5C4C2 Surface #EAD5C0 Secondary #9AA0A1 Anchor #21344A

Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Nordic Calm Accent · 5 colors

Accent #293261 Secondary #AEB4B8 Surface #F1F2F0 Support #7E92A7 Anchor #2E3236

Yale Blue keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.

Tech Product Signal · 5 colors

Signal #293261 Surface #14161A Highlight #F4F6F8 Secondary #5B6672 Accent #495380

Yale Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Yale Blue.

Vintage Leather Lead · 5 colors

Lead #293261 Secondary #7F4535 Surface #EED7C2 Accent #365247 Anchor #582239

Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #293261 Secondary #575B6D Support #9D8F88 Ink #18140F

Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #293261 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 32/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 31/100

Low

Firm and assertive — carries weight and contrast.

Depth 65/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 43/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 32/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 45/100

Moderate

Workable accent with care around contrast.

Surface fit 38/100

Low

Usable as a tinted surface in measured doses.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #293261

For UI

For branding

For interior

For fashion

People also use #293261 with

Teal Blue Russian Violet Army Green Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.2:1. Use

Subtle surface Use #CFD2E5 for cards and hover fills. Tint 80

Avoid beside #322961 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #293261 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #293261;
  --color-base-rgb: 41 50 97;
  --color-base-oklch: oklch(33.5% 0.083 273.0);
  --color-50: #F4F5FB;
  --color-100: #E2E5F3;
  --color-200: #C6CBE7;
  --color-300: #9DA6D2;
  --color-400: #7782BB;
  --color-500: #56629E;
  --color-600: #47507A;
  --color-700: #373C58;
  --color-800: #272A3A;
  --color-900: #191B24;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  yale-blue: {
    50: '#F4F5FB',
    100: '#E2E5F3',
    200: '#C6CBE7',
    300: '#9DA6D2',
    400: '#7782BB',
    500: '#56629E',
    600: '#47507A',
    700: '#373C58',
    800: '#272A3A',
    900: '#191B24',
  },
}

$base: #293261;
$base-ink: #FFFFFF;
$base-50: #F4F5FB;
$base-100: #E2E5F3;
$base-200: #C6CBE7;
$base-300: #9DA6D2;
$base-400: #7782BB;
$base-500: #56629E;
$base-600: #47507A;
$base-700: #373C58;
$base-800: #272A3A;
$base-900: #191B24;
$base-hover: #20284E;
$base-subtle: #B6BCD9;

{
    "color": {
        "base": {
            "value": "#293261",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F5FB",
                "type": "color"
            },
            "100": {
                "value": "#E2E5F3",
                "type": "color"
            },
            "200": {
                "value": "#C6CBE7",
                "type": "color"
            },
            "300": {
                "value": "#9DA6D2",
                "type": "color"
            },
            "400": {
                "value": "#7782BB",
                "type": "color"
            },
            "500": {
                "value": "#56629E",
                "type": "color"
            },
            "600": {
                "value": "#47507A",
                "type": "color"
            },
            "700": {
                "value": "#373C58",
                "type": "color"
            },
            "800": {
                "value": "#272A3A",
                "type": "color"
            },
            "900": {
                "value": "#191B24",
                "type": "color"
            }
        }
    }
}