#294604 is a deep, temperate green. On the Color Lab it reads organic and grounded, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #294604 works with other colors. Named schemes with #294604 in its natural role, and a note on why the supporting colors balance it.
British Racing Green leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.
British Racing Green carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
British Racing Green adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from British Racing Green.
British Racing Green plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
British Racing Green is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of British Racing Green carrying the quiet middle.
How #294604 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #294604 at work across the surfaces designers actually ship.
:root {
--color-base: #294604;
--color-base-rgb: 41 70 4;
--color-base-oklch: oklch(35.8% 0.095 131.7);
--color-50: #F8FEF0;
--color-100: #EDFDD8;
--color-200: #DBFAB2;
--color-300: #BFF17E;
--color-400: #A3E34F;
--color-500: #85C92C;
--color-600: #68982A;
--color-700: #4C6B23;
--color-800: #33461B;
--color-900: #202B13;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
british-racing-green: {
50: '#F8FEF0',
100: '#EDFDD8',
200: '#DBFAB2',
300: '#BFF17E',
400: '#A3E34F',
500: '#85C92C',
600: '#68982A',
700: '#4C6B23',
800: '#33461B',
900: '#202B13',
},
}
$base: #294604; $base-ink: #FFFFFF; $base-50: #F8FEF0; $base-100: #EDFDD8; $base-200: #DBFAB2; $base-300: #BFF17E; $base-400: #A3E34F; $base-500: #85C92C; $base-600: #68982A; $base-700: #4C6B23; $base-800: #33461B; $base-900: #202B13; $base-hover: #223A03; $base-subtle: #C4EA92;
{
"color": {
"base": {
"value": "#294604",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8FEF0",
"type": "color"
},
"100": {
"value": "#EDFDD8",
"type": "color"
},
"200": {
"value": "#DBFAB2",
"type": "color"
},
"300": {
"value": "#BFF17E",
"type": "color"
},
"400": {
"value": "#A3E34F",
"type": "color"
},
"500": {
"value": "#85C92C",
"type": "color"
},
"600": {
"value": "#68982A",
"type": "color"
},
"700": {
"value": "#4C6B23",
"type": "color"
},
"800": {
"value": "#33461B",
"type": "color"
},
"900": {
"value": "#202B13",
"type": "color"
}
}
}
}