#294CAA is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #294CAA works with other colors. Named schemes with #294CAA in its natural role, and a note on why the supporting colors balance it.
Cobalt Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cobalt Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cobalt Blue.
Cobalt Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Cobalt Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cobalt Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cobalt Blue carrying the quiet middle.
How #294CAA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #294CAA at work across the surfaces designers actually ship.
:root {
--color-base: #294CAA;
--color-base-rgb: 41 76 170;
--color-base-oklch: oklch(44.8% 0.156 265.1);
--color-50: #F2F5FC;
--color-100: #DDE4F8;
--color-200: #BDCBEF;
--color-300: #90A5DF;
--color-400: #6781CB;
--color-500: #4561B0;
--color-600: #3B4F87;
--color-700: #2F3C60;
--color-800: #222A3F;
--color-900: #161B27;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cobalt-blue: {
50: '#F2F5FC',
100: '#DDE4F8',
200: '#BDCBEF',
300: '#90A5DF',
400: '#6781CB',
500: '#4561B0',
600: '#3B4F87',
700: '#2F3C60',
800: '#222A3F',
900: '#161B27',
},
}
$base: #294CAA; $base-ink: #FFFFFF; $base-50: #F2F5FC; $base-100: #DDE4F8; $base-200: #BDCBEF; $base-300: #90A5DF; $base-400: #6781CB; $base-500: #4561B0; $base-600: #3B4F87; $base-700: #2F3C60; $base-800: #222A3F; $base-900: #161B27; $base-hover: #213C87; $base-subtle: #BDC8E7;
{
"color": {
"base": {
"value": "#294CAA",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F2F5FC",
"type": "color"
},
"100": {
"value": "#DDE4F8",
"type": "color"
},
"200": {
"value": "#BDCBEF",
"type": "color"
},
"300": {
"value": "#90A5DF",
"type": "color"
},
"400": {
"value": "#6781CB",
"type": "color"
},
"500": {
"value": "#4561B0",
"type": "color"
},
"600": {
"value": "#3B4F87",
"type": "color"
},
"700": {
"value": "#2F3C60",
"type": "color"
},
"800": {
"value": "#222A3F",
"type": "color"
},
"900": {
"value": "#161B27",
"type": "color"
}
}
}
}