#296DC6 is a mid-toned, cool indigo. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #296DC6 works with other colors. Named schemes with #296DC6 in its natural role, and a note on why the supporting colors balance it.
True Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
True Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of True Blue.
True Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
True Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
True Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of True Blue carrying the quiet middle.
How #296DC6 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #296DC6 at work across the surfaces designers actually ship.
:root {
--color-base: #296DC6;
--color-base-rgb: 41 109 198;
--color-base-oklch: oklch(54.0% 0.154 256.7);
--color-50: #F2F7FD;
--color-100: #DCE9F9;
--color-200: #BBD3F1;
--color-300: #8DB2E2;
--color-400: #6292D0;
--color-500: #4073B5;
--color-600: #385B8A;
--color-700: #2D4462;
--color-800: #212E40;
--color-900: #161D28;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
true-blue: {
50: '#F2F7FD',
100: '#DCE9F9',
200: '#BBD3F1',
300: '#8DB2E2',
400: '#6292D0',
500: '#4073B5',
600: '#385B8A',
700: '#2D4462',
800: '#212E40',
900: '#161D28',
},
}
$base: #296DC6; $base-ink: #FFFFFF; $base-50: #F2F7FD; $base-100: #DCE9F9; $base-200: #BBD3F1; $base-300: #8DB2E2; $base-400: #6292D0; $base-500: #4073B5; $base-600: #385B8A; $base-700: #2D4462; $base-800: #212E40; $base-900: #161D28; $base-hover: #21579F; $base-subtle: #C2D4EB;
{
"color": {
"base": {
"value": "#296DC6",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F2F7FD",
"type": "color"
},
"100": {
"value": "#DCE9F9",
"type": "color"
},
"200": {
"value": "#BBD3F1",
"type": "color"
},
"300": {
"value": "#8DB2E2",
"type": "color"
},
"400": {
"value": "#6292D0",
"type": "color"
},
"500": {
"value": "#4073B5",
"type": "color"
},
"600": {
"value": "#385B8A",
"type": "color"
},
"700": {
"value": "#2D4462",
"type": "color"
},
"800": {
"value": "#212E40",
"type": "color"
},
"900": {
"value": "#161D28",
"type": "color"
}
}
}
}