What color is #300916?

#300916 is a very dark rose. In RGB it is rgb(48, 9, 22), and in HSL hsl(340, 68%, 11%).

Is #300916 accessible as text?

On white, #300916 has a contrast ratio of 17.85:1 (passes WCAG AA for body text); on black it is 1.18:1 (fails). For text placed on #300916, use white for the best readability.

What is the closest Tailwind color to #300916?

The nearest Tailwind CSS token is mauve-900 (#1D161E).

What colors go well with #300916?

#300916 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #092F22. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #300916 below.

Is #300916 good for buttons?

#300916 works well for buttons and highlights, but use white text on #300916 — black text only reaches 1.18:1, below the 4.5:1 needed for normal-size labels.

Is #300916 the same as CSS midnightblue?

No — #300916 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#300916 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #300916

Not just a swatch — here's how #300916 works with other colors. Named schemes with #300916 in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #300916 Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #300916 Secondary #B8612C Accent #7A7641 Surface #F5EBDD Anchor #3C2A21

This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #300916 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #300916 Anchor #141210 Accent #D39C4F Secondary #322528 Surface #F3EDE3

Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #300916 Secondary #46373A Support #9B9087 Ink #17140F

Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #300916 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 63/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 22/100

Low

Firm and assertive — carries weight and contrast.

Depth 76/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 29/100

Low

Loosely natural — an earthy edge without being rustic.

Vintage feel 41/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 78/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 25/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 14/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 51/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 93/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #300916

For UI

For branding

For interior

For fashion

People also use #300916 with

Tyrian Purple Graphite Sacramento Green Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 17.9:1. Use

Subtle surface Use #E8BBCA for cards and hover fills. Tint 80

Avoid beside #2F0909 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #300916 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #300916;
  --color-base-rgb: 48 9 22;
  --color-base-oklch: oklch(21.5% 0.064 3.9);
  --color-50: #FDF2F5;
  --color-100: #F9DCE6;
  --color-200: #F2BBCD;
  --color-300: #E38CA9;
  --color-400: #D16186;
  --color-500: #B63F66;
  --color-600: #8B3753;
  --color-700: #632C3E;
  --color-800: #41202B;
  --color-900: #28151C;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  graphite: {
    50: '#FDF2F5',
    100: '#F9DCE6',
    200: '#F2BBCD',
    300: '#E38CA9',
    400: '#D16186',
    500: '#B63F66',
    600: '#8B3753',
    700: '#632C3E',
    800: '#41202B',
    900: '#28151C',
  },
}

$base: #300916;
$base-ink: #FFFFFF;
$base-50: #FDF2F5;
$base-100: #F9DCE6;
$base-200: #F2BBCD;
$base-300: #E38CA9;
$base-400: #D16186;
$base-500: #B63F66;
$base-600: #8B3753;
$base-700: #632C3E;
$base-800: #41202B;
$base-900: #28151C;
$base-hover: #260711;
$base-subtle: #DE98AF;

{
    "color": {
        "base": {
            "value": "#300916",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF2F5",
                "type": "color"
            },
            "100": {
                "value": "#F9DCE6",
                "type": "color"
            },
            "200": {
                "value": "#F2BBCD",
                "type": "color"
            },
            "300": {
                "value": "#E38CA9",
                "type": "color"
            },
            "400": {
                "value": "#D16186",
                "type": "color"
            },
            "500": {
                "value": "#B63F66",
                "type": "color"
            },
            "600": {
                "value": "#8B3753",
                "type": "color"
            },
            "700": {
                "value": "#632C3E",
                "type": "color"
            },
            "800": {
                "value": "#41202B",
                "type": "color"
            },
            "900": {
                "value": "#28151C",
                "type": "color"
            }
        }
    }
}