#300A45 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #300A45 works with other colors. Named schemes with #300A45 in its natural role, and a note on why the supporting colors balance it.
Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Deep Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Deep Purple.
Deep Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.
How #300A45 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #300A45 at work across the surfaces designers actually ship.
:root {
--color-base: #300A45;
--color-base-rgb: 48 10 69;
--color-base-oklch: oklch(24.7% 0.105 310.0);
--color-50: #F9F1FE;
--color-100: #EFDAFB;
--color-200: #DFB8F5;
--color-300: #C687E8;
--color-400: #AC5BD7;
--color-500: #8E38BC;
--color-600: #6F3290;
--color-700: #502966;
--color-800: #361E42;
--color-900: #221429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
deep-purple: {
50: '#F9F1FE',
100: '#EFDAFB',
200: '#DFB8F5',
300: '#C687E8',
400: '#AC5BD7',
500: '#8E38BC',
600: '#6F3290',
700: '#502966',
800: '#361E42',
900: '#221429',
},
}
$base: #300A45; $base-ink: #FFFFFF; $base-50: #F9F1FE; $base-100: #EFDAFB; $base-200: #DFB8F5; $base-300: #C687E8; $base-400: #AC5BD7; $base-500: #8E38BC; $base-600: #6F3290; $base-700: #502966; $base-800: #361E42; $base-900: #221429; $base-hover: #250836; $base-subtle: #C999E3;
{
"color": {
"base": {
"value": "#300A45",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F1FE",
"type": "color"
},
"100": {
"value": "#EFDAFB",
"type": "color"
},
"200": {
"value": "#DFB8F5",
"type": "color"
},
"300": {
"value": "#C687E8",
"type": "color"
},
"400": {
"value": "#AC5BD7",
"type": "color"
},
"500": {
"value": "#8E38BC",
"type": "color"
},
"600": {
"value": "#6F3290",
"type": "color"
},
"700": {
"value": "#502966",
"type": "color"
},
"800": {
"value": "#361E42",
"type": "color"
},
"900": {
"value": "#221429",
"type": "color"
}
}
}
}