What color is #301409?

#301409 is a very dark brown. In RGB it is rgb(48, 20, 9), and in HSL hsl(17, 68%, 11%).

Is #301409 accessible as text?

On white, #301409 has a contrast ratio of 17.08:1 (passes WCAG AA for body text); on black it is 1.23:1 (fails). For text placed on #301409, use white for the best readability.

What is the closest Tailwind color to #301409?

The nearest Tailwind CSS token is taupe-900 (#1D1816).

What colors go well with #301409?

#301409 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #09242F. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #301409 below.

Is #301409 good for buttons?

#301409 works well for buttons and highlights, but use white text on #301409 — black text only reaches 1.23:1, below the 4.5:1 needed for normal-size labels.

Is #301409 the same as CSS maroon?

No — #301409 is not the CSS named color maroon, but maroon (#800000) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#301409 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #301409

Not just a swatch — here's how #301409 works with other colors. Named schemes with #301409 in its natural role, and a note on why the supporting colors balance it.

Warm Autumn Interior Dominant · 5 colors

Dominant #301409 Secondary #B66422 Accent #767843 Surface #F4ECDD Anchor #3B2A20

This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Vintage Leather Lead · 5 colors

Lead #301409 Secondary #7B4926 Surface #EAD9C0 Accent #42503B Anchor #5B222D

Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Desert Clay Center · 5 colors

Center #301409 Surface #E2CEA8 Secondary #B17956 Accent #97976E Anchor #3E2C20

Graphite holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.

Japanese Sand Base · 5 colors

Base #301409 Surface #F0E9DC Highlight #F7F1E7 Secondary #BAAE9F Ink #2B2723

Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #301409 Secondary #483D39 Support #9B9186 Ink #17140F

Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #301409 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 65/100

Warm

Reads warm and advancing — inviting, energetic, draws the eye forward.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 74/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 68/100

High

Organic, earthy character — at home in wellness, food and craft brands.

Vintage feel 41/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 75/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 19/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 15/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 55/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 95/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #301409

For UI

For branding

For interior

For fashion

People also use #301409 with

Oxblood Bistre Graphite Greige Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 17.1:1. Use

Subtle surface Use #E8C8BB for cards and hover fills. Tint 80

Avoid beside #2F2109 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #301409 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #301409;
  --color-base-rgb: 48 20 9;
  --color-base-oklch: oklch(23.1% 0.050 41.5);
  --color-50: #FDF5F2;
  --color-100: #F9E4DC;
  --color-200: #F2CABB;
  --color-300: #E3A58C;
  --color-400: #D18161;
  --color-500: #B6603F;
  --color-600: #8B4F37;
  --color-700: #633C2C;
  --color-800: #412920;
  --color-900: #281B15;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  graphite: {
    50: '#FDF5F2',
    100: '#F9E4DC',
    200: '#F2CABB',
    300: '#E3A58C',
    400: '#D18161',
    500: '#B6603F',
    600: '#8B4F37',
    700: '#633C2C',
    800: '#412920',
    900: '#281B15',
  },
}

$base: #301409;
$base-ink: #FFFFFF;
$base-50: #FDF5F2;
$base-100: #F9E4DC;
$base-200: #F2CABB;
$base-300: #E3A58C;
$base-400: #D18161;
$base-500: #B6603F;
$base-600: #8B4F37;
$base-700: #633C2C;
$base-800: #412920;
$base-900: #281B15;
$base-hover: #261007;
$base-subtle: #DEAC98;

{
    "color": {
        "base": {
            "value": "#301409",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FDF5F2",
                "type": "color"
            },
            "100": {
                "value": "#F9E4DC",
                "type": "color"
            },
            "200": {
                "value": "#F2CABB",
                "type": "color"
            },
            "300": {
                "value": "#E3A58C",
                "type": "color"
            },
            "400": {
                "value": "#D18161",
                "type": "color"
            },
            "500": {
                "value": "#B6603F",
                "type": "color"
            },
            "600": {
                "value": "#8B4F37",
                "type": "color"
            },
            "700": {
                "value": "#633C2C",
                "type": "color"
            },
            "800": {
                "value": "#412920",
                "type": "color"
            },
            "900": {
                "value": "#281B15",
                "type": "color"
            }
        }
    }
}

Palettes built on #301409

Color Lab

Pairs with #301409

UI roles & guardrails

In real applications

Scales

Every model

Export