#301620 is a muted, temperate red. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #301620 works with other colors. Named schemes with #301620 in its natural role, and a note on why the supporting colors balance it.
Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.
How #301620 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #301620 at work across the surfaces designers actually ship.
:root {
--color-base: #301620;
--color-base-rgb: 48 22 32;
--color-base-oklch: oklch(24.1% 0.044 356.5);
--color-50: #FAF4F7;
--color-100: #F3E3E9;
--color-200: #E5C7D3;
--color-300: #CFA0B2;
--color-400: #B87A92;
--color-500: #9B5A73;
--color-600: #784A5C;
--color-700: #563844;
--color-800: #39282E;
--color-900: #241A1D;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
graphite: {
50: '#FAF4F7',
100: '#F3E3E9',
200: '#E5C7D3',
300: '#CFA0B2',
400: '#B87A92',
500: '#9B5A73',
600: '#784A5C',
700: '#563844',
800: '#39282E',
900: '#241A1D',
},
}
$base: #301620; $base-ink: #FFFFFF; $base-50: #FAF4F7; $base-100: #F3E3E9; $base-200: #E5C7D3; $base-300: #CFA0B2; $base-400: #B87A92; $base-500: #9B5A73; $base-600: #784A5C; $base-700: #563844; $base-800: #39282E; $base-900: #241A1D; $base-hover: #27121A; $base-subtle: #D0ABB9;
{
"color": {
"base": {
"value": "#301620",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF4F7",
"type": "color"
},
"100": {
"value": "#F3E3E9",
"type": "color"
},
"200": {
"value": "#E5C7D3",
"type": "color"
},
"300": {
"value": "#CFA0B2",
"type": "color"
},
"400": {
"value": "#B87A92",
"type": "color"
},
"500": {
"value": "#9B5A73",
"type": "color"
},
"600": {
"value": "#784A5C",
"type": "color"
},
"700": {
"value": "#563844",
"type": "color"
},
"800": {
"value": "#39282E",
"type": "color"
},
"900": {
"value": "#241A1D",
"type": "color"
}
}
}
}