#301EBA is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #301EBA works with other colors. Named schemes with #301EBA in its natural role, and a note on why the supporting colors balance it.
Egyptian Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Egyptian Blue.
Egyptian Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Egyptian Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Egyptian Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Egyptian Blue carrying the quiet middle.
Egyptian Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #301EBA actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #301EBA at work across the surfaces designers actually ship.
:root {
--color-base: #301EBA;
--color-base-rgb: 48 30 186;
--color-base-oklch: oklch(39.5% 0.223 274.3);
--color-50: #F3F1FD;
--color-100: #DFDBFA;
--color-200: #C0B9F3;
--color-300: #9489E6;
--color-400: #6B5DD5;
--color-500: #4A3BBA;
--color-600: #3F348E;
--color-700: #312A64;
--color-800: #231F42;
--color-900: #171528;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
egyptian-blue: {
50: '#F3F1FD',
100: '#DFDBFA',
200: '#C0B9F3',
300: '#9489E6',
400: '#6B5DD5',
500: '#4A3BBA',
600: '#3F348E',
700: '#312A64',
800: '#231F42',
900: '#171528',
},
}
$base: #301EBA; $base-ink: #FFFFFF; $base-50: #F3F1FD; $base-100: #DFDBFA; $base-200: #C0B9F3; $base-300: #9489E6; $base-400: #6B5DD5; $base-500: #4A3BBA; $base-600: #3F348E; $base-700: #312A64; $base-800: #231F42; $base-900: #171528; $base-hover: #261893; $base-subtle: #C0BAEB;
{
"color": {
"base": {
"value": "#301EBA",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F1FD",
"type": "color"
},
"100": {
"value": "#DFDBFA",
"type": "color"
},
"200": {
"value": "#C0B9F3",
"type": "color"
},
"300": {
"value": "#9489E6",
"type": "color"
},
"400": {
"value": "#6B5DD5",
"type": "color"
},
"500": {
"value": "#4A3BBA",
"type": "color"
},
"600": {
"value": "#3F348E",
"type": "color"
},
"700": {
"value": "#312A64",
"type": "color"
},
"800": {
"value": "#231F42",
"type": "color"
},
"900": {
"value": "#171528",
"type": "color"
}
}
}
}