#301F22 is a muted, temperate red. On the Color Lab it reads clean and engineered, quietly premium. It holds up as a large surface and is too dark to lead as a primary accent.
Not just a swatch — here's how #301F22 works with other colors. Named schemes with #301F22 in its natural role, and a note on why the supporting colors balance it.
Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.
How #301F22 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #301F22 at work across the surfaces designers actually ship.
:root {
--color-base: #301F22;
--color-base-rgb: 48 31 34;
--color-base-oklch: oklch(26.2% 0.027 7.4);
--color-50: #F9F6F6;
--color-100: #EFE6E8;
--color-200: #DFCDD1;
--color-300: #C6A9AF;
--color-400: #AB878D;
--color-500: #8E676E;
--color-600: #6F5358;
--color-700: #503F42;
--color-800: #362B2D;
--color-900: #221C1D;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
graphite: {
50: '#F9F6F6',
100: '#EFE6E8',
200: '#DFCDD1',
300: '#C6A9AF',
400: '#AB878D',
500: '#8E676E',
600: '#6F5358',
700: '#503F42',
800: '#362B2D',
900: '#221C1D',
},
}
$base: #301F22; $base-ink: #FFFFFF; $base-50: #F9F6F6; $base-100: #EFE6E8; $base-200: #DFCDD1; $base-300: #C6A9AF; $base-400: #AB878D; $base-500: #8E676E; $base-600: #6F5358; $base-700: #503F42; $base-800: #362B2D; $base-900: #221C1D; $base-hover: #25181A; $base-subtle: #C9B3B7;
{
"color": {
"base": {
"value": "#301F22",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F6F6",
"type": "color"
},
"100": {
"value": "#EFE6E8",
"type": "color"
},
"200": {
"value": "#DFCDD1",
"type": "color"
},
"300": {
"value": "#C6A9AF",
"type": "color"
},
"400": {
"value": "#AB878D",
"type": "color"
},
"500": {
"value": "#8E676E",
"type": "color"
},
"600": {
"value": "#6F5358",
"type": "color"
},
"700": {
"value": "#503F42",
"type": "color"
},
"800": {
"value": "#362B2D",
"type": "color"
},
"900": {
"value": "#221C1D",
"type": "color"
}
}
}
}