What color is #301F23?

#301F23 is a very dark low-chroma warm gray with a subtle warm cast. In RGB it is rgb(48, 31, 35), and in HSL hsl(346, 22%, 15%).

Is #301F23 accessible as text?

On white, #301F23 has a contrast ratio of 15.60:1 (passes WCAG AA for body text); on black it is 1.35:1 (fails). For text placed on #301F23, use white for the best readability.

What is the closest Tailwind color to #301F23?

The nearest Tailwind CSS token is stone-800 (#292524).

What colors go well with #301F23?

As a neutral, #301F23 pairs cleanly with white, off-white and light grays for text, and sits under accent hues like blue, violet, emerald or warm orange — use it as a dark surface or high-contrast base and let the accent carry the color.

Is #301F23 the same as CSS midnightblue?

No — #301F23 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#301F23 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #301F23

Not just a swatch — here's how #301F23 works with other colors. Named schemes with #301F23 in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #301F23 Secondary #7C482A Surface #EBD9C1 Accent #444F39 Anchor #5A2230

Graphite plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #301F23 Secondary #B8612C Accent #7A7641 Surface #F5EBDD Anchor #3C2A21

This palette keeps Graphite as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #301F23 Surface #F1E8DC Highlight #F7F1E7 Secondary #BCAEA0 Ink #2B2723

Graphite sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #301F23 Anchor #141210 Accent #D39C4F Secondary #322528 Surface #F3EDE3

Graphite carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #301F23 Secondary #4D4648 Support #9B9087 Ink #17140F

Graphite is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Graphite carrying the quiet middle.

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Color Lab

How #301F23 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 56/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 28/100

Low

Firm and assertive — carries weight and contrast.

Depth 69/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 15/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 36/100

Low

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 11/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 17/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 60/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 97/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #301F23

For UI

For branding

For interior

For fashion

People also use #301F23 with

Onyx Bistre Gunmetal Gray Gainsboro Taupe

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 15.6:1. Use

Subtle surface Use #DBCDD0 for cards and hover fills. Tint 80

Avoid beside #2F201E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #301F23 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #301F23;
  --color-base-rgb: 48 31 35;
  --color-base-oklch: oklch(26.2% 0.027 3.6);
  --color-50: #F9F6F6;
  --color-100: #EFE6E8;
  --color-200: #DFCDD1;
  --color-300: #C6A9B0;
  --color-400: #AB878F;
  --color-500: #8E6770;
  --color-600: #6F535A;
  --color-700: #503F43;
  --color-800: #362B2E;
  --color-900: #221C1D;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  graphite: {
    50: '#F9F6F6',
    100: '#EFE6E8',
    200: '#DFCDD1',
    300: '#C6A9B0',
    400: '#AB878F',
    500: '#8E6770',
    600: '#6F535A',
    700: '#503F43',
    800: '#362B2E',
    900: '#221C1D',
  },
}

$base: #301F23;
$base-ink: #FFFFFF;
$base-50: #F9F6F6;
$base-100: #EFE6E8;
$base-200: #DFCDD1;
$base-300: #C6A9B0;
$base-400: #AB878F;
$base-500: #8E6770;
$base-600: #6F535A;
$base-700: #503F43;
$base-800: #362B2E;
$base-900: #221C1D;
$base-hover: #25181B;
$base-subtle: #C9B3B8;

{
    "color": {
        "base": {
            "value": "#301F23",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F6F6",
                "type": "color"
            },
            "100": {
                "value": "#EFE6E8",
                "type": "color"
            },
            "200": {
                "value": "#DFCDD1",
                "type": "color"
            },
            "300": {
                "value": "#C6A9B0",
                "type": "color"
            },
            "400": {
                "value": "#AB878F",
                "type": "color"
            },
            "500": {
                "value": "#8E6770",
                "type": "color"
            },
            "600": {
                "value": "#6F535A",
                "type": "color"
            },
            "700": {
                "value": "#503F43",
                "type": "color"
            },
            "800": {
                "value": "#362B2E",
                "type": "color"
            },
            "900": {
                "value": "#221C1D",
                "type": "color"
            }
        }
    }
}

Palettes built on #301F23

Color Lab

Pairs with #301F23

UI roles & guardrails

In real applications

Scales

Every model

Export