#304540 is a muted, temperate cyan. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #304540 works with other colors. Named schemes with #304540 in its natural role, and a note on why the supporting colors balance it.
Charcoal plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Charcoal sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Charcoal carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Charcoal adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Charcoal.
Charcoal is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Charcoal carrying the quiet middle.
How #304540 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #304540 at work across the surfaces designers actually ship.
:root {
--color-base: #304540;
--color-base-rgb: 48 69 64;
--color-base-oklch: oklch(37.1% 0.028 178.3);
--color-50: #F6F9F8;
--color-100: #E7EEED;
--color-200: #CFDEDA;
--color-300: #ACC3BE;
--color-400: #8AA8A1;
--color-500: #6B8A83;
--color-600: #566C67;
--color-700: #404F4B;
--color-800: #2C3533;
--color-900: #1C2120;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
charcoal: {
50: '#F6F9F8',
100: '#E7EEED',
200: '#CFDEDA',
300: '#ACC3BE',
400: '#8AA8A1',
500: '#6B8A83',
600: '#566C67',
700: '#404F4B',
800: '#2C3533',
900: '#1C2120',
},
}
$base: #304540; $base-ink: #FFFFFF; $base-50: #F6F9F8; $base-100: #E7EEED; $base-200: #CFDEDA; $base-300: #ACC3BE; $base-400: #8AA8A1; $base-500: #6B8A83; $base-600: #566C67; $base-700: #404F4B; $base-800: #2C3533; $base-900: #1C2120; $base-hover: #263733; $base-subtle: #BCCCC8;
{
"color": {
"base": {
"value": "#304540",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F6F9F8",
"type": "color"
},
"100": {
"value": "#E7EEED",
"type": "color"
},
"200": {
"value": "#CFDEDA",
"type": "color"
},
"300": {
"value": "#ACC3BE",
"type": "color"
},
"400": {
"value": "#8AA8A1",
"type": "color"
},
"500": {
"value": "#6B8A83",
"type": "color"
},
"600": {
"value": "#566C67",
"type": "color"
},
"700": {
"value": "#404F4B",
"type": "color"
},
"800": {
"value": "#2C3533",
"type": "color"
},
"900": {
"value": "#1C2120",
"type": "color"
}
}
}
}