#313B72 is a deep, cool violet. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.
Not just a swatch — here's how #313B72 works with other colors. Named schemes with #313B72 in its natural role, and a note on why the supporting colors balance it.
Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.
Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.
How #313B72 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #313B72 at work across the surfaces designers actually ship.
:root {
--color-base: #313B72;
--color-base-rgb: 49 59 114;
--color-base-oklch: oklch(37.3% 0.094 273.2);
--color-50: #F4F5FB;
--color-100: #E2E5F3;
--color-200: #C6CBE6;
--color-300: #9EA6D1;
--color-400: #7882BA;
--color-500: #57629E;
--color-600: #484F7A;
--color-700: #373C58;
--color-800: #272A3A;
--color-900: #191B24;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
yale-blue: {
50: '#F4F5FB',
100: '#E2E5F3',
200: '#C6CBE6',
300: '#9EA6D1',
400: '#7882BA',
500: '#57629E',
600: '#484F7A',
700: '#373C58',
800: '#272A3A',
900: '#191B24',
},
}
$base: #313B72; $base-ink: #FFFFFF; $base-50: #F4F5FB; $base-100: #E2E5F3; $base-200: #C6CBE6; $base-300: #9EA6D1; $base-400: #7882BA; $base-500: #57629E; $base-600: #484F7A; $base-700: #373C58; $base-800: #272A3A; $base-900: #191B24; $base-hover: #272F5B; $base-subtle: #BBC0DB;
{
"color": {
"base": {
"value": "#313B72",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F5FB",
"type": "color"
},
"100": {
"value": "#E2E5F3",
"type": "color"
},
"200": {
"value": "#C6CBE6",
"type": "color"
},
"300": {
"value": "#9EA6D1",
"type": "color"
},
"400": {
"value": "#7882BA",
"type": "color"
},
"500": {
"value": "#57629E",
"type": "color"
},
"600": {
"value": "#484F7A",
"type": "color"
},
"700": {
"value": "#373C58",
"type": "color"
},
"800": {
"value": "#272A3A",
"type": "color"
},
"900": {
"value": "#191B24",
"type": "color"
}
}
}
}