What color is #320AA0?

#320AA0 is a dark, vivid indigo. In RGB it is rgb(50, 10, 160), and in HSL hsl(256, 88%, 33%).

Is #320AA0 accessible as text?

On white, #320AA0 has a contrast ratio of 12.45:1 (passes WCAG AA for body text); on black it is 1.69:1 (fails). For text placed on #320AA0, use white for the best readability.

What is the closest Tailwind color to #320AA0?

The nearest Tailwind CSS token is indigo-800 (#372AAC).

What colors go well with #320AA0?

#320AA0 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #779E0A. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #320AA0 below.

Is #320AA0 good for buttons?

#320AA0 works well for buttons and highlights, but use white text on #320AA0 — black text only reaches 1.69:1, below the 4.5:1 needed for normal-size labels.

Is #320AA0 the same as CSS indigo?

No — #320AA0 is not the CSS named color indigo, but indigo (#4B0082) is the closest CSS named color.

#320AA0 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #320AA0

Not just a swatch — here's how #320AA0 works with other colors. Named schemes with #320AA0 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #320AA0 Anchor #141210 Accent #DC9758 Secondary #272833 Surface #F3ECE3

Zaffre carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #320AA0 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #280055

Zaffre adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Zaffre.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #320AA0 Secondary #585C89 Support #9D9088 Ink #18140F

Zaffre is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Zaffre carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #320AA0 Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #22344A

Zaffre opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #320AA0 Secondary #E86A71 Accent #F6934D Anchor #583B57 Surface #F7E7D7

Zaffre glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

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Color Lab

How #320AA0 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 18/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 23/100

Low

Firm and assertive — carries weight and contrast.

Depth 70/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 18/100

Very low

Clean and current — no dusty, aged cast.

Luxury 63/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 79/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 48/100

Moderate

Workable accent with care around contrast.

Surface fit 17/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 69/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #320AA0

For UI

For branding

For interior

For fashion

People also use #320AA0 with

Sapphire Blue Mauveine Olive Drab Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.5:1. Use

Subtle surface Use #D3C7F2 for cards and hover fills. Tint 80

Avoid beside #630A9E — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #320AA0 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #320AA0;
  --color-base-rgb: 50 10 160;
  --color-base-oklch: oklch(35.0% 0.205 279.5);
  --color-50: #F4F0FE;
  --color-100: #E2D8FD;
  --color-200: #C6B2FA;
  --color-300: #9D7FF0;
  --color-400: #7750E2;
  --color-500: #562DC8;
  --color-600: #472A98;
  --color-700: #37246B;
  --color-800: #271B46;
  --color-900: #19132B;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  zaffre: {
    50: '#F4F0FE',
    100: '#E2D8FD',
    200: '#C6B2FA',
    300: '#9D7FF0',
    400: '#7750E2',
    500: '#562DC8',
    600: '#472A98',
    700: '#37246B',
    800: '#271B46',
    900: '#19132B',
  },
}

$base: #320AA0;
$base-ink: #FFFFFF;
$base-50: #F4F0FE;
$base-100: #E2D8FD;
$base-200: #C6B2FA;
$base-300: #9D7FF0;
$base-400: #7750E2;
$base-500: #562DC8;
$base-600: #472A98;
$base-700: #37246B;
$base-800: #271B46;
$base-900: #19132B;
$base-hover: #28087F;
$base-subtle: #BCA9EE;

{
    "color": {
        "base": {
            "value": "#320AA0",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F0FE",
                "type": "color"
            },
            "100": {
                "value": "#E2D8FD",
                "type": "color"
            },
            "200": {
                "value": "#C6B2FA",
                "type": "color"
            },
            "300": {
                "value": "#9D7FF0",
                "type": "color"
            },
            "400": {
                "value": "#7750E2",
                "type": "color"
            },
            "500": {
                "value": "#562DC8",
                "type": "color"
            },
            "600": {
                "value": "#472A98",
                "type": "color"
            },
            "700": {
                "value": "#37246B",
                "type": "color"
            },
            "800": {
                "value": "#271B46",
                "type": "color"
            },
            "900": {
                "value": "#19132B",
                "type": "color"
            }
        }
    }
}

Palettes built on #320AA0

Color Lab

Pairs with #320AA0

UI roles & guardrails

In real applications

Scales

Every model

Export