What color is #321DA7?

#321DA7 is a dark, vivid indigo. In RGB it is rgb(50, 29, 167), and in HSL hsl(249, 70%, 38%).

Is #321DA7 accessible as text?

On white, #321DA7 has a contrast ratio of 11.23:1 (passes WCAG AA for body text); on black it is 1.87:1 (fails). For text placed on #321DA7, use white for the best readability.

What is the closest Tailwind color to #321DA7?

The nearest Tailwind CSS token is indigo-800 (#372AAC).

What colors go well with #321DA7?

#321DA7 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #90A51D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #321DA7 below.

Is #321DA7 good for buttons?

#321DA7 works well for buttons and highlights, but use white text on #321DA7 — black text only reaches 1.87:1, below the 4.5:1 needed for normal-size labels.

Is #321DA7 the same as CSS mediumblue?

No — #321DA7 is not the CSS named color mediumblue, but mediumblue (#0000CD) is the closest CSS named color.

#321DA7 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #321DA7

Not just a swatch — here's how #321DA7 works with other colors. Named schemes with #321DA7 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #321DA7 Anchor #141210 Accent #DC9758 Secondary #262833 Surface #F3ECE3

Egyptian Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #321DA7 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DB Accent #2C005D

Egyptian Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Egyptian Blue.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #321DA7 Secondary #5D6390 Support #9D9088 Ink #18140F

Egyptian Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Egyptian Blue carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #321DA7 Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #22344A

Egyptian Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #321DA7 Secondary #E86A71 Accent #F6934E Anchor #583B57 Surface #F7E7D7

Egyptian Blue glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

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Color Lab

How #321DA7 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 16/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 67/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 19/100

Very low

Clean and current — no dusty, aged cast.

Luxury 61/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 78/100

High

Bold and ownable — memorable as a primary brand color.

UI accent fit 56/100

Moderate

Workable accent with care around contrast.

Surface fit 16/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 68/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #321DA7

For UI

For branding

For interior

For fashion

People also use #321DA7 with

Denim Blue Grape Citron Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 11.2:1. Use

Subtle surface Use #D4CFEF for cards and hover fills. Tint 80

Avoid beside #5F1DA5 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #321DA7 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #321DA7;
  --color-base-rgb: 50 29 167;
  --color-base-oklch: oklch(37.4% 0.201 277.3);
  --color-50: #F3F1FD;
  --color-100: #E0DBFA;
  --color-200: #C2BAF3;
  --color-300: #988AE5;
  --color-400: #705FD3;
  --color-500: #4F3DB8;
  --color-600: #42358C;
  --color-700: #342B64;
  --color-800: #252041;
  --color-900: #181528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  egyptian-blue: {
    50: '#F3F1FD',
    100: '#E0DBFA',
    200: '#C2BAF3',
    300: '#988AE5',
    400: '#705FD3',
    500: '#4F3DB8',
    600: '#42358C',
    700: '#342B64',
    800: '#252041',
    900: '#181528',
  },
}

$base: #321DA7;
$base-ink: #FFFFFF;
$base-50: #F3F1FD;
$base-100: #E0DBFA;
$base-200: #C2BAF3;
$base-300: #988AE5;
$base-400: #705FD3;
$base-500: #4F3DB8;
$base-600: #42358C;
$base-700: #342B64;
$base-800: #252041;
$base-900: #181528;
$base-hover: #281784;
$base-subtle: #BEB6E9;

{
    "color": {
        "base": {
            "value": "#321DA7",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F3F1FD",
                "type": "color"
            },
            "100": {
                "value": "#E0DBFA",
                "type": "color"
            },
            "200": {
                "value": "#C2BAF3",
                "type": "color"
            },
            "300": {
                "value": "#988AE5",
                "type": "color"
            },
            "400": {
                "value": "#705FD3",
                "type": "color"
            },
            "500": {
                "value": "#4F3DB8",
                "type": "color"
            },
            "600": {
                "value": "#42358C",
                "type": "color"
            },
            "700": {
                "value": "#342B64",
                "type": "color"
            },
            "800": {
                "value": "#252041",
                "type": "color"
            },
            "900": {
                "value": "#181528",
                "type": "color"
            }
        }
    }
}

Palettes built on #321DA7

Color Lab

Pairs with #321DA7

UI roles & guardrails

In real applications

Scales

Every model

Export