#340D60 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #340D60 works with other colors. Named schemes with #340D60 in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #340D60 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #340D60 at work across the surfaces designers actually ship.
:root {
--color-base: #340D60;
--color-base-rgb: 52 13 96;
--color-base-oklch: oklch(28.2% 0.133 298.3);
--color-50: #F7F1FE;
--color-100: #EADAFB;
--color-200: #D4B7F5;
--color-300: #B487E9;
--color-400: #955AD8;
--color-500: #7637BD;
--color-600: #5E3290;
--color-700: #452966;
--color-800: #2F1E43;
--color-900: #1E1429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#F7F1FE',
100: '#EADAFB',
200: '#D4B7F5',
300: '#B487E9',
400: '#955AD8',
500: '#7637BD',
600: '#5E3290',
700: '#452966',
800: '#2F1E43',
900: '#1E1429',
},
}
$base: #340D60; $base-ink: #FFFFFF; $base-50: #F7F1FE; $base-100: #EADAFB; $base-200: #D4B7F5; $base-300: #B487E9; $base-400: #955AD8; $base-500: #7637BD; $base-600: #5E3290; $base-700: #452966; $base-800: #2F1E43; $base-900: #1E1429; $base-hover: #290A4B; $base-subtle: #C0A0E5;
{
"color": {
"base": {
"value": "#340D60",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F1FE",
"type": "color"
},
"100": {
"value": "#EADAFB",
"type": "color"
},
"200": {
"value": "#D4B7F5",
"type": "color"
},
"300": {
"value": "#B487E9",
"type": "color"
},
"400": {
"value": "#955AD8",
"type": "color"
},
"500": {
"value": "#7637BD",
"type": "color"
},
"600": {
"value": "#5E3290",
"type": "color"
},
"700": {
"value": "#452966",
"type": "color"
},
"800": {
"value": "#2F1E43",
"type": "color"
},
"900": {
"value": "#1E1429",
"type": "color"
}
}
}
}