#35002E is a deep, temperate pink. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #35002E works with other colors. Named schemes with #35002E in its natural role, and a note on why the supporting colors balance it.
Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Deep Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Deep Purple.
Deep Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.
How #35002E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #35002E at work across the surfaces designers actually ship.
:root {
--color-base: #35002E;
--color-base-rgb: 53 0 46;
--color-base-oklch: oklch(22.6% 0.101 334.7);
--color-50: #FEF0FD;
--color-100: #FDD8F8;
--color-200: #FCB1F2;
--color-300: #F877E7;
--color-400: #EC46D6;
--color-500: #D222BB;
--color-600: #9F238F;
--color-700: #701F65;
--color-800: #481842;
--color-900: #2C1129;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
deep-purple: {
50: '#FEF0FD',
100: '#FDD8F8',
200: '#FCB1F2',
300: '#F877E7',
400: '#EC46D6',
500: '#D222BB',
600: '#9F238F',
700: '#701F65',
800: '#481842',
900: '#2C1129',
},
}
$base: #35002E; $base-ink: #FFFFFF; $base-50: #FEF0FD; $base-100: #FDD8F8; $base-200: #FCB1F2; $base-300: #F877E7; $base-400: #EC46D6; $base-500: #D222BB; $base-600: #9F238F; $base-700: #701F65; $base-800: #481842; $base-900: #2C1129; $base-hover: #290023; $base-subtle: #EE86E1;
{
"color": {
"base": {
"value": "#35002E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF0FD",
"type": "color"
},
"100": {
"value": "#FDD8F8",
"type": "color"
},
"200": {
"value": "#FCB1F2",
"type": "color"
},
"300": {
"value": "#F877E7",
"type": "color"
},
"400": {
"value": "#EC46D6",
"type": "color"
},
"500": {
"value": "#D222BB",
"type": "color"
},
"600": {
"value": "#9F238F",
"type": "color"
},
"700": {
"value": "#701F65",
"type": "color"
},
"800": {
"value": "#481842",
"type": "color"
},
"900": {
"value": "#2C1129",
"type": "color"
}
}
}
}