What color is #35102A?

#35102A is a very dark magenta. In RGB it is rgb(53, 16, 42), and in HSL hsl(318, 54%, 14%).

Is #35102A accessible as text?

On white, #35102A has a contrast ratio of 16.68:1 (passes WCAG AA for body text); on black it is 1.26:1 (fails). For text placed on #35102A, use white for the best readability.

What is the closest Tailwind color to #35102A?

The nearest Tailwind CSS token is mauve-800 (#2A212C).

What colors go well with #35102A?

#35102A pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #10371C. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #35102A below.

Is #35102A good for buttons?

#35102A works well for buttons and highlights, but use white text on #35102A — black text only reaches 1.26:1, below the 4.5:1 needed for normal-size labels.

Is #35102A the same as CSS midnightblue?

No — #35102A is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#35102A Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #35102A

Not just a swatch — here's how #35102A works with other colors. Named schemes with #35102A in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #35102A Secondary #7D472D Surface #ECD8C1 Accent #454F38 Anchor #592233

Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Warm Autumn Interior Dominant · 5 colors

Dominant #35102A Secondary #BA6031 Accent #7D7540 Surface #F5EBDD Anchor #3C2922

This palette keeps Deep Purple as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.

Japanese Sand Base · 5 colors

Base #35102A Surface #F1E8DC Highlight #F7F0E7 Secondary #BCADA0 Ink #2B2723

Deep Purple sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #35102A Anchor #141210 Accent #D69B51 Secondary #30252C Surface #F3EDE3

Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F7F4EF Accent #35102A Secondary #4D3E47 Support #9C9087 Ink #18140F

Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #35102A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 57/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 24/100

Low

Firm and assertive — carries weight and contrast.

Depth 74/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 7/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 42/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 76/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 27/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 20/100

Very low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 48/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 92/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #35102A

For UI

For branding

For interior

For fashion

People also use #35102A with

Russian Violet Oxblood Sacramento Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 16.7:1. Use

Subtle surface Use #E4C2DA for cards and hover fills. Tint 80

Avoid beside #37101F — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #35102A at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #35102A;
  --color-base-rgb: 53 16 42;
  --color-base-oklch: oklch(24.4% 0.070 340.8);
  --color-50: #FCF3F9;
  --color-100: #F6DFEF;
  --color-200: #ECC0DF;
  --color-300: #DA95C6;
  --color-400: #C66CAB;
  --color-500: #AA4B8D;
  --color-600: #833F6E;
  --color-700: #5D3250;
  --color-800: #3D2336;
  --color-900: #261722;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  deep-purple: {
    50: '#FCF3F9',
    100: '#F6DFEF',
    200: '#ECC0DF',
    300: '#DA95C6',
    400: '#C66CAB',
    500: '#AA4B8D',
    600: '#833F6E',
    700: '#5D3250',
    800: '#3D2336',
    900: '#261722',
  },
}

$base: #35102A;
$base-ink: #FFFFFF;
$base-50: #FCF3F9;
$base-100: #F6DFEF;
$base-200: #ECC0DF;
$base-300: #DA95C6;
$base-400: #C66CAB;
$base-500: #AA4B8D;
$base-600: #833F6E;
$base-700: #5D3250;
$base-800: #3D2336;
$base-900: #261722;
$base-hover: #2C0D23;
$base-subtle: #D8A2C8;

{
    "color": {
        "base": {
            "value": "#35102A",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FCF3F9",
                "type": "color"
            },
            "100": {
                "value": "#F6DFEF",
                "type": "color"
            },
            "200": {
                "value": "#ECC0DF",
                "type": "color"
            },
            "300": {
                "value": "#DA95C6",
                "type": "color"
            },
            "400": {
                "value": "#C66CAB",
                "type": "color"
            },
            "500": {
                "value": "#AA4B8D",
                "type": "color"
            },
            "600": {
                "value": "#833F6E",
                "type": "color"
            },
            "700": {
                "value": "#5D3250",
                "type": "color"
            },
            "800": {
                "value": "#3D2336",
                "type": "color"
            },
            "900": {
                "value": "#261722",
                "type": "color"
            }
        }
    }
}