What color is #352E69?

#352E69 is a dark indigo. In RGB it is rgb(53, 46, 105), and in HSL hsl(247, 39%, 30%).

Is #352E69 accessible as text?

On white, #352E69 has a contrast ratio of 12.03:1 (passes WCAG AA for body text); on black it is 1.75:1 (fails). For text placed on #352E69, use white for the best readability.

What is the closest Tailwind color to #352E69?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #352E69?

#352E69 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #636A2F. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #352E69 below.

Is #352E69 good for buttons?

#352E69 works well for buttons and highlights, but use white text on #352E69 — black text only reaches 1.75:1, below the 4.5:1 needed for normal-size labels.

Is #352E69 the same as CSS midnightblue?

No — #352E69 is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color.

#352E69 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #352E69

Not just a swatch — here's how #352E69 works with other colors. Named schemes with #352E69 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #352E69 Anchor #141210 Accent #DB9757 Secondary #282833 Surface #F3ECE3

Yale Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #352E69 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DA Accent #221135

Yale Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Yale Blue.

Coastal Morning Lead · 5 colors

Lead #352E69 Accent #A5C4C3 Surface #EAD5BF Secondary #9AA0A1 Anchor #22334A

Yale Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #352E69 Secondary #7E4533 Surface #EDD7C2 Accent #365247 Anchor #582238

Yale Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #352E69 Secondary #5C5C72 Support #9D9088 Ink #18140F

Yale Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Yale Blue carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #352E69 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 33/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 65/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 45/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 38/100

Low

Recognisable but shares space with nearby hues.

UI accent fit 51/100

Moderate

Workable accent with care around contrast.

Surface fit 33/100

Low

Usable as a tinted surface in measured doses.

Print safety 86/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #352E69

For UI

For branding

For interior

For fashion

People also use #352E69 with

Lapis Lazuli Byzantium Dark Olive Green Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.0:1. Use

Subtle surface Use #D4D1E5 for cards and hover fills. Tint 80

Avoid beside #4A2F6A — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #352E69 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #352E69;
  --color-base-rgb: 53 46 105;
  --color-base-oklch: oklch(34.2% 0.099 285.3);
  --color-50: #F5F4FB;
  --color-100: #E4E2F3;
  --color-200: #CAC6E6;
  --color-300: #A49ED1;
  --color-400: #8079B9;
  --color-500: #60589D;
  --color-600: #4E4979;
  --color-700: #3B3857;
  --color-800: #29273A;
  --color-900: #1B1924;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  yale-blue: {
    50: '#F5F4FB',
    100: '#E4E2F3',
    200: '#CAC6E6',
    300: '#A49ED1',
    400: '#8079B9',
    500: '#60589D',
    600: '#4E4979',
    700: '#3B3857',
    800: '#29273A',
    900: '#1B1924',
  },
}

$base: #352E69;
$base-ink: #FFFFFF;
$base-50: #F5F4FB;
$base-100: #E4E2F3;
$base-200: #CAC6E6;
$base-300: #A49ED1;
$base-400: #8079B9;
$base-500: #60589D;
$base-600: #4E4979;
$base-700: #3B3857;
$base-800: #29273A;
$base-900: #1B1924;
$base-hover: #2B2555;
$base-subtle: #BDBAD9;

{
    "color": {
        "base": {
            "value": "#352E69",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F5F4FB",
                "type": "color"
            },
            "100": {
                "value": "#E4E2F3",
                "type": "color"
            },
            "200": {
                "value": "#CAC6E6",
                "type": "color"
            },
            "300": {
                "value": "#A49ED1",
                "type": "color"
            },
            "400": {
                "value": "#8079B9",
                "type": "color"
            },
            "500": {
                "value": "#60589D",
                "type": "color"
            },
            "600": {
                "value": "#4E4979",
                "type": "color"
            },
            "700": {
                "value": "#3B3857",
                "type": "color"
            },
            "800": {
                "value": "#29273A",
                "type": "color"
            },
            "900": {
                "value": "#1B1924",
                "type": "color"
            }
        }
    }
}