#370545 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #370545 works with other colors. Named schemes with #370545 in its natural role, and a note on why the supporting colors balance it.
Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Deep Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Deep Purple.
Deep Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.
How #370545 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #370545 at work across the surfaces designers actually ship.
:root {
--color-base: #370545;
--color-base-rgb: 55 5 69;
--color-base-oklch: oklch(25.3% 0.114 317.2);
--color-50: #FBF0FE;
--color-100: #F5D8FD;
--color-200: #EAB3F9;
--color-300: #D780EF;
--color-400: #C152E0;
--color-500: #A52FC6;
--color-600: #7F2B96;
--color-700: #5B256A;
--color-800: #3C1C45;
--color-900: #25132A;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
deep-purple: {
50: '#FBF0FE',
100: '#F5D8FD',
200: '#EAB3F9',
300: '#D780EF',
400: '#C152E0',
500: '#A52FC6',
600: '#7F2B96',
700: '#5B256A',
800: '#3C1C45',
900: '#25132A',
},
}
$base: #370545; $base-ink: #FFFFFF; $base-50: #FBF0FE; $base-100: #F5D8FD; $base-200: #EAB3F9; $base-300: #D780EF; $base-400: #C152E0; $base-500: #A52FC6; $base-600: #7F2B96; $base-700: #5B256A; $base-800: #3C1C45; $base-900: #25132A; $base-hover: #2E0439; $base-subtle: #D693E8;
{
"color": {
"base": {
"value": "#370545",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FBF0FE",
"type": "color"
},
"100": {
"value": "#F5D8FD",
"type": "color"
},
"200": {
"value": "#EAB3F9",
"type": "color"
},
"300": {
"value": "#D780EF",
"type": "color"
},
"400": {
"value": "#C152E0",
"type": "color"
},
"500": {
"value": "#A52FC6",
"type": "color"
},
"600": {
"value": "#7F2B96",
"type": "color"
},
"700": {
"value": "#5B256A",
"type": "color"
},
"800": {
"value": "#3C1C45",
"type": "color"
},
"900": {
"value": "#25132A",
"type": "color"
}
}
}
}