#370554 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #370554 works with other colors. Named schemes with #370554 in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #370554 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #370554 at work across the surfaces designers actually ship.
:root {
--color-base: #370554;
--color-base-rgb: 55 5 84;
--color-base-oklch: oklch(26.7% 0.128 307.9);
--color-50: #F9F0FE;
--color-100: #F0D8FD;
--color-200: #E0B2FA;
--color-300: #C77EF1;
--color-400: #AD4FE3;
--color-500: #8F2CC9;
--color-600: #702A98;
--color-700: #51236B;
--color-800: #361B46;
--color-900: #22132B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#F9F0FE',
100: '#F0D8FD',
200: '#E0B2FA',
300: '#C77EF1',
400: '#AD4FE3',
500: '#8F2CC9',
600: '#702A98',
700: '#51236B',
800: '#361B46',
900: '#22132B',
},
}
$base: #370554; $base-ink: #FFFFFF; $base-50: #F9F0FE; $base-100: #F0D8FD; $base-200: #E0B2FA; $base-300: #C77EF1; $base-400: #AD4FE3; $base-500: #8F2CC9; $base-600: #702A98; $base-700: #51236B; $base-800: #361B46; $base-900: #22132B; $base-hover: #2B0442; $base-subtle: #CB95EA;
{
"color": {
"base": {
"value": "#370554",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F9F0FE",
"type": "color"
},
"100": {
"value": "#F0D8FD",
"type": "color"
},
"200": {
"value": "#E0B2FA",
"type": "color"
},
"300": {
"value": "#C77EF1",
"type": "color"
},
"400": {
"value": "#AD4FE3",
"type": "color"
},
"500": {
"value": "#8F2CC9",
"type": "color"
},
"600": {
"value": "#702A98",
"type": "color"
},
"700": {
"value": "#51236B",
"type": "color"
},
"800": {
"value": "#361B46",
"type": "color"
},
"900": {
"value": "#22132B",
"type": "color"
}
}
}
}