#373758 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #373758 works with other colors. Named schemes with #373758 in its natural role, and a note on why the supporting colors balance it.
Charcoal opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Charcoal keeps this Nordic scheme quiet — cool greys and a soft white around it, a muted-blue support and a charcoal anchor.
Charcoal plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Charcoal carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Charcoal is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Charcoal carrying the quiet middle.
How #373758 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #373758 at work across the surfaces designers actually ship.
:root {
--color-base: #373758;
--color-base-rgb: 55 55 88;
--color-base-oklch: oklch(35.2% 0.057 283.1);
--color-50: #F5F5F9;
--color-100: #E6E6F0;
--color-200: #CDCDE0;
--color-300: #A9A9C6;
--color-400: #8686AC;
--color-500: #66668F;
--color-600: #53536F;
--color-700: #3E3E51;
--color-800: #2B2B36;
--color-900: #1B1B22;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
charcoal: {
50: '#F5F5F9',
100: '#E6E6F0',
200: '#CDCDE0',
300: '#A9A9C6',
400: '#8686AC',
500: '#66668F',
600: '#53536F',
700: '#3E3E51',
800: '#2B2B36',
900: '#1B1B22',
},
}
$base: #373758; $base-ink: #FFFFFF; $base-50: #F5F5F9; $base-100: #E6E6F0; $base-200: #CDCDE0; $base-300: #A9A9C6; $base-400: #8686AC; $base-500: #66668F; $base-600: #53536F; $base-700: #3E3E51; $base-800: #2B2B36; $base-900: #1B1B22; $base-hover: #2C2C46; $base-subtle: #BEBED2;
{
"color": {
"base": {
"value": "#373758",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F5F9",
"type": "color"
},
"100": {
"value": "#E6E6F0",
"type": "color"
},
"200": {
"value": "#CDCDE0",
"type": "color"
},
"300": {
"value": "#A9A9C6",
"type": "color"
},
"400": {
"value": "#8686AC",
"type": "color"
},
"500": {
"value": "#66668F",
"type": "color"
},
"600": {
"value": "#53536F",
"type": "color"
},
"700": {
"value": "#3E3E51",
"type": "color"
},
"800": {
"value": "#2B2B36",
"type": "color"
},
"900": {
"value": "#1B1B22",
"type": "color"
}
}
}
}