#39071A is a deep, warm red. On the Color Lab it reads quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #39071A works with other colors. Named schemes with #39071A in its natural role, and a note on why the supporting colors balance it.
Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Oxblood as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Oxblood sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Oxblood carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.
How #39071A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #39071A at work across the surfaces designers actually ship.
:root {
--color-base: #39071A;
--color-base-rgb: 57 7 26;
--color-base-oklch: oklch(23.2% 0.079 2.8);
--color-50: #FEF1F6;
--color-100: #FBDAE7;
--color-200: #F6B6CF;
--color-300: #EA85AC;
--color-400: #DA588A;
--color-500: #BF366A;
--color-600: #913056;
--color-700: #672840;
--color-800: #431E2C;
--color-900: #29141C;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
oxblood: {
50: '#FEF1F6',
100: '#FBDAE7',
200: '#F6B6CF',
300: '#EA85AC',
400: '#DA588A',
500: '#BF366A',
600: '#913056',
700: '#672840',
800: '#431E2C',
900: '#29141C',
},
}
$base: #39071A; $base-ink: #FFFFFF; $base-50: #FEF1F6; $base-100: #FBDAE7; $base-200: #F6B6CF; $base-300: #EA85AC; $base-400: #DA588A; $base-500: #BF366A; $base-600: #913056; $base-700: #672840; $base-800: #431E2C; $base-900: #29141C; $base-hover: #2F0616; $base-subtle: #E495B3;
{
"color": {
"base": {
"value": "#39071A",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F6",
"type": "color"
},
"100": {
"value": "#FBDAE7",
"type": "color"
},
"200": {
"value": "#F6B6CF",
"type": "color"
},
"300": {
"value": "#EA85AC",
"type": "color"
},
"400": {
"value": "#DA588A",
"type": "color"
},
"500": {
"value": "#BF366A",
"type": "color"
},
"600": {
"value": "#913056",
"type": "color"
},
"700": {
"value": "#672840",
"type": "color"
},
"800": {
"value": "#431E2C",
"type": "color"
},
"900": {
"value": "#29141C",
"type": "color"
}
}
}
}