What color is #39243C?

#39243C is a dark, muted purple. In RGB it is rgb(57, 36, 60), and in HSL hsl(293, 25%, 19%).

Is #39243C accessible as text?

On white, #39243C has a contrast ratio of 14.08:1 (passes WCAG AA for body text); on black it is 1.49:1 (fails). For text placed on #39243C, use white for the best readability.

What is the closest Tailwind color to #39243C?

The nearest Tailwind CSS token is mauve-800 (#2A212C).

What colors go well with #39243C?

#39243C pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #273D24. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #39243C below.

Is #39243C good for buttons?

#39243C works well for buttons and highlights, but use white text on #39243C — black text only reaches 1.49:1, below the 4.5:1 needed for normal-size labels.

Is #39243C the same as CSS midnightblue?

No — #39243C is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#39243C Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #39243C

Not just a swatch — here's how #39243C works with other colors. Named schemes with #39243C in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #39243C Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592234

Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Japanese Sand Base · 5 colors

Base #39243C Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Russian Violet sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #39243C Anchor #141210 Accent #D89A53 Secondary #2E262F Surface #F3EDE3

Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #39243C Secondary #564E58 Support #9C9087 Ink #18140F

Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #39243C Surface #F5E6D7 Anchor #5D203E Accent #E6C2C6 Secondary #332B2E

Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #39243C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 51/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 67/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 40/100

Low

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 20/100

Very low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 28/100

Low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 50/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 94/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #39243C

For UI

For branding

For interior

For fashion

People also use #39243C with

Charcoal Bistre Bottle Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 14.1:1. Use

Subtle surface Use #DBCEDD for cards and hover fills. Tint 80

Avoid beside #3D2437 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #39243C at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #39243C;
  --color-base-rgb: 57 36 60;
  --color-base-oklch: oklch(29.7% 0.051 322.3);
  --color-50: #F9F5F9;
  --color-100: #EFE5F0;
  --color-200: #DECCE0;
  --color-300: #C4A7C8;
  --color-400: #A984AE;
  --color-500: #8B6490;
  --color-600: #6D5170;
  --color-700: #4F3D51;
  --color-800: #352A36;
  --color-900: #211B22;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  russian-violet: {
    50: '#F9F5F9',
    100: '#EFE5F0',
    200: '#DECCE0',
    300: '#C4A7C8',
    400: '#A984AE',
    500: '#8B6490',
    600: '#6D5170',
    700: '#4F3D51',
    800: '#352A36',
    900: '#211B22',
  },
}

$base: #39243C;
$base-ink: #FFFFFF;
$base-50: #F9F5F9;
$base-100: #EFE5F0;
$base-200: #DECCE0;
$base-300: #C4A7C8;
$base-400: #A984AE;
$base-500: #8B6490;
$base-600: #6D5170;
$base-700: #4F3D51;
$base-800: #352A36;
$base-900: #211B22;
$base-hover: #2E1D30;
$base-subtle: #CAB5CD;

{
    "color": {
        "base": {
            "value": "#39243C",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F5F9",
                "type": "color"
            },
            "100": {
                "value": "#EFE5F0",
                "type": "color"
            },
            "200": {
                "value": "#DECCE0",
                "type": "color"
            },
            "300": {
                "value": "#C4A7C8",
                "type": "color"
            },
            "400": {
                "value": "#A984AE",
                "type": "color"
            },
            "500": {
                "value": "#8B6490",
                "type": "color"
            },
            "600": {
                "value": "#6D5170",
                "type": "color"
            },
            "700": {
                "value": "#4F3D51",
                "type": "color"
            },
            "800": {
                "value": "#352A36",
                "type": "color"
            },
            "900": {
                "value": "#211B22",
                "type": "color"
            }
        }
    }
}