What color is #39243D?

#39243D is a dark, muted purple. In RGB it is rgb(57, 36, 61), and in HSL hsl(290, 26%, 19%).

Is #39243D accessible as text?

On white, #39243D has a contrast ratio of 14.06:1 (passes WCAG AA for body text); on black it is 1.49:1 (fails). For text placed on #39243D, use white for the best readability.

What is the closest Tailwind color to #39243D?

The nearest Tailwind CSS token is mauve-800 (#2A212C).

What colors go well with #39243D?

#39243D pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #283D24. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #39243D below.

Is #39243D good for buttons?

#39243D works well for buttons and highlights, but use white text on #39243D — black text only reaches 1.49:1, below the 4.5:1 needed for normal-size labels.

Is #39243D the same as CSS midnightblue?

No — #39243D is not the CSS named color midnightblue, but midnightblue (#191970) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#39243D Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #39243D

Not just a swatch — here's how #39243D works with other colors. Named schemes with #39243D in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Lead #39243D Secondary #7E472F Surface #ECD8C1 Accent #345249 Anchor #592235

Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Japanese Sand Base · 5 colors

Base #39243D Surface #F1E8DC Highlight #F7F0E7 Secondary #BDADA1 Ink #2C2723

Russian Violet sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Feature #39243D Anchor #141210 Accent #D89953 Secondary #2E262F Surface #F3EDE3

Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #39243D Secondary #574F58 Support #9C9087 Ink #18140F

Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.

Berry & Cream Lead · 5 colors

Lead #39243D Surface #F5E6D7 Anchor #5D203E Accent #E5C2C6 Secondary #332B2E

Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Build a working theme in the generator →

Color Lab

How #39243D actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 50/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 30/100

Low

Firm and assertive — carries weight and contrast.

Depth 67/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 1/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 40/100

Moderate

A faint retro warmth without tipping into sepia.

Luxury 70/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 20/100

Low

Quiet and neutral — a supporting tone, not a signature.

UI accent fit 29/100

Low

Weak as an action color — too pale, too dark or too muted to signal.

Surface fit 50/100

Moderate

Usable as a tinted surface in measured doses.

Print safety 94/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #39243D

For UI

For branding

For interior

For fashion

People also use #39243D with

Onyx Bistre Bottle Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 14.1:1. Use

Subtle surface Use #DBCEDD for cards and hover fills. Tint 80

Avoid beside #3D2439 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #39243D at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #39243D;
  --color-base-rgb: 57 36 61;
  --color-base-oklch: oklch(29.7% 0.052 321.0);
  --color-50: #F9F5FA;
  --color-100: #EEE5F0;
  --color-200: #DDCCE1;
  --color-300: #C3A7C8;
  --color-400: #A783AF;
  --color-500: #8A6491;
  --color-600: #6C5171;
  --color-700: #4E3D52;
  --color-800: #352A37;
  --color-900: #211B22;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  russian-violet: {
    50: '#F9F5FA',
    100: '#EEE5F0',
    200: '#DDCCE1',
    300: '#C3A7C8',
    400: '#A783AF',
    500: '#8A6491',
    600: '#6C5171',
    700: '#4E3D52',
    800: '#352A37',
    900: '#211B22',
  },
}

$base: #39243D;
$base-ink: #FFFFFF;
$base-50: #F9F5FA;
$base-100: #EEE5F0;
$base-200: #DDCCE1;
$base-300: #C3A7C8;
$base-400: #A783AF;
$base-500: #8A6491;
$base-600: #6C5171;
$base-700: #4E3D52;
$base-800: #352A37;
$base-900: #211B22;
$base-hover: #2D1D31;
$base-subtle: #C9B5CD;

{
    "color": {
        "base": {
            "value": "#39243D",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F9F5FA",
                "type": "color"
            },
            "100": {
                "value": "#EEE5F0",
                "type": "color"
            },
            "200": {
                "value": "#DDCCE1",
                "type": "color"
            },
            "300": {
                "value": "#C3A7C8",
                "type": "color"
            },
            "400": {
                "value": "#A783AF",
                "type": "color"
            },
            "500": {
                "value": "#8A6491",
                "type": "color"
            },
            "600": {
                "value": "#6C5171",
                "type": "color"
            },
            "700": {
                "value": "#4E3D52",
                "type": "color"
            },
            "800": {
                "value": "#352A37",
                "type": "color"
            },
            "900": {
                "value": "#211B22",
                "type": "color"
            }
        }
    }
}