What color is #39276F?

#39276F is a dark indigo. In RGB it is rgb(57, 39, 111), and in HSL hsl(255, 48%, 29%).

Is #39276F accessible as text?

On white, #39276F has a contrast ratio of 12.40:1 (passes WCAG AA for body text); on black it is 1.69:1 (fails). For text placed on #39276F, use white for the best readability.

What is the closest Tailwind color to #39276F?

The nearest Tailwind CSS token is indigo-900 (#312C85).

What colors go well with #39276F?

#39276F pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #5C6D26. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #39276F below.

Is #39276F good for buttons?

#39276F works well for buttons and highlights, but use white text on #39276F — black text only reaches 1.69:1, below the 4.5:1 needed for normal-size labels.

Is #39276F the same as CSS indigo?

No — #39276F is not the CSS named color indigo, but indigo (#4B0082) is the closest CSS named color by perceptual color distance — it sits in a different color family, so treat it as a rough reference, not a match.

#39276F Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #39276F

Not just a swatch — here's how #39276F works with other colors. Named schemes with #39276F in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #39276F Anchor #141210 Accent #DB9757 Secondary #292732 Surface #F3ECE3

Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #39276F Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DA Accent #250B37

Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.

Coastal Morning Lead · 5 colors

Lead #39276F Accent #A5C4C3 Surface #E9D6BF Secondary #9AA0A1 Anchor #22334A

Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #39276F Surface #F5E5D7 Anchor #5C2141 Accent #E5C2C8 Secondary #332B2F

Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #39276F Secondary #5C5973 Support #9D9088 Ink #18140F

Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #39276F actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 32/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 29/100

Low

Firm and assertive — carries weight and contrast.

Depth 67/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 40/100

Low

A faint retro warmth without tipping into sepia.

Luxury 71/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 46/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 52/100

Moderate

Workable accent with care around contrast.

Surface fit 27/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 84/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #39276F

For UI

For branding

For interior

For fashion

People also use #39276F with

Classic Blue Byzantium Dark Olive Green Gainsboro Russian Violet

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 12.4:1. Use

Subtle surface Use #D5CEE7 for cards and hover fills. Tint 80

Avoid beside #50266D — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #39276F at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #39276F;
  --color-base-rgb: 57 39 111;
  --color-base-oklch: oklch(33.8% 0.119 290.1);
  --color-50: #F5F3FB;
  --color-100: #E5E0F5;
  --color-200: #CCC3EA;
  --color-300: #A899D7;
  --color-400: #8571C1;
  --color-500: #6550A5;
  --color-600: #52437F;
  --color-700: #3E345B;
  --color-800: #2B253C;
  --color-900: #1B1825;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  indigo: {
    50: '#F5F3FB',
    100: '#E5E0F5',
    200: '#CCC3EA',
    300: '#A899D7',
    400: '#8571C1',
    500: '#6550A5',
    600: '#52437F',
    700: '#3E345B',
    800: '#2B253C',
    900: '#1B1825',
  },
}

$base: #39276F;
$base-ink: #FFFFFF;
$base-50: #F5F3FB;
$base-100: #E5E0F5;
$base-200: #CCC3EA;
$base-300: #A899D7;
$base-400: #8571C1;
$base-500: #6550A5;
$base-600: #52437F;
$base-700: #3E345B;
$base-800: #2B253C;
$base-900: #1B1825;
$base-hover: #2D1F58;
$base-subtle: #BFB5DC;

{
    "color": {
        "base": {
            "value": "#39276F",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F5F3FB",
                "type": "color"
            },
            "100": {
                "value": "#E5E0F5",
                "type": "color"
            },
            "200": {
                "value": "#CCC3EA",
                "type": "color"
            },
            "300": {
                "value": "#A899D7",
                "type": "color"
            },
            "400": {
                "value": "#8571C1",
                "type": "color"
            },
            "500": {
                "value": "#6550A5",
                "type": "color"
            },
            "600": {
                "value": "#52437F",
                "type": "color"
            },
            "700": {
                "value": "#3E345B",
                "type": "color"
            },
            "800": {
                "value": "#2B253C",
                "type": "color"
            },
            "900": {
                "value": "#1B1825",
                "type": "color"
            }
        }
    }
}