Nearest named color: Russian Violet
#39284A
#39284A
Nearest named
Russian Violet
Family
Purple
Lightness
31.3%
Chroma
0.063
Hue angle
306.1°
Temperature
Neutral-leaning
Contrast on white
13.32:1 · AAA
Contrast on black
1.39:1 · Fail
Web-safe
#333333
CSS oklch()
31% 0.06 306

#39284A is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.

Palettes built on #39284A

Not just a swatch — here's how #39284A works with other colors. Named schemes with #39284A in its natural role, and a note on why the supporting colors balance it.

Vintage Leather Lead · 5 colors

Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Japanese Sand Base · 5 colors

Russian Violet sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.

Luxury Packaging Feature · 5 colors

Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Minimal Editorial Surface · 5 colors

Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.

Berry & Cream Lead · 5 colors

Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

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Color Lab

How #39284A actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 46/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 31/100
Low
Firm and assertive — carries weight and contrast.
Depth 66/100
High
Deep and grounding — anchors a layout, strong dark-mode base.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 42/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 70/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 24/100
Low
Quiet and neutral — a supporting tone, not a signature.
UI accent fit 35/100
Low
Workable accent with care around contrast.
Surface fit 46/100
Moderate
Usable as a tinted surface in measured doses.
Print safety 92/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #39284A

For UI
For branding
For interior
For fashion
People also use #39284A with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 13.3:1. Use
Subtle surface Use #D7CFE0 for cards and hover fills. Tint 80
Avoid beside #432749 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #39284A at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #39284A;
  --color-base-rgb: 57 40 74;
  --color-base-oklch: oklch(31.3% 0.063 306.1);
  --color-50: #F7F5FA;
  --color-100: #EBE4F1;
  --color-200: #D6CAE2;
  --color-300: #B8A4CB;
  --color-400: #9980B2;
  --color-500: #7A6095;
  --color-600: #614E74;
  --color-700: #473B54;
  --color-800: #302938;
  --color-900: #1F1B23;
  --color-on-base: #FFFFFF;
}