#393BBF is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #393BBF works with other colors. Named schemes with #393BBF in its natural role, and a note on why the supporting colors balance it.
Cerulean is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cerulean.
Cerulean opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cerulean sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cerulean is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cerulean carrying the quiet middle.
Cerulean glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #393BBF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #393BBF at work across the surfaces designers actually ship.
:root {
--color-base: #393BBF;
--color-base-rgb: 57 59 191;
--color-base-oklch: oklch(44.4% 0.200 274.0);
--color-50: #F3F3FC;
--color-100: #DFDFF6;
--color-200: #C0C1EC;
--color-300: #9596DA;
--color-400: #6C6EC6;
--color-500: #4B4CAA;
--color-600: #3F4083;
--color-700: #32325D;
--color-800: #23243D;
--color-900: #171826;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cerulean: {
50: '#F3F3FC',
100: '#DFDFF6',
200: '#C0C1EC',
300: '#9596DA',
400: '#6C6EC6',
500: '#4B4CAA',
600: '#3F4083',
700: '#32325D',
800: '#23243D',
900: '#171826',
},
}
$base: #393BBF; $base-ink: #FFFFFF; $base-50: #F3F3FC; $base-100: #DFDFF6; $base-200: #C0C1EC; $base-300: #9596DA; $base-400: #6C6EC6; $base-500: #4B4CAA; $base-600: #3F4083; $base-700: #32325D; $base-800: #23243D; $base-900: #171826; $base-hover: #2E309A; $base-subtle: #C8C9E8;
{
"color": {
"base": {
"value": "#393BBF",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F3FC",
"type": "color"
},
"100": {
"value": "#DFDFF6",
"type": "color"
},
"200": {
"value": "#C0C1EC",
"type": "color"
},
"300": {
"value": "#9596DA",
"type": "color"
},
"400": {
"value": "#6C6EC6",
"type": "color"
},
"500": {
"value": "#4B4CAA",
"type": "color"
},
"600": {
"value": "#3F4083",
"type": "color"
},
"700": {
"value": "#32325D",
"type": "color"
},
"800": {
"value": "#23243D",
"type": "color"
},
"900": {
"value": "#171826",
"type": "color"
}
}
}
}