#3A0737 is a deep, temperate pink. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #3A0737 works with other colors. Named schemes with #3A0737 in its natural role, and a note on why the supporting colors balance it.
Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Deep Purple adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Deep Purple.
Deep Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.
How #3A0737 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #3A0737 at work across the surfaces designers actually ship.
:root {
--color-base: #3A0737;
--color-base-rgb: 58 7 55;
--color-base-oklch: oklch(25.0% 0.100 330.7);
--color-50: #FEF1FD;
--color-100: #FBDAF9;
--color-200: #F6B6F2;
--color-300: #EA85E3;
--color-400: #DA58D1;
--color-500: #BF36B6;
--color-600: #91308B;
--color-700: #672863;
--color-800: #431E41;
--color-900: #291428;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
deep-purple: {
50: '#FEF1FD',
100: '#FBDAF9',
200: '#F6B6F2',
300: '#EA85E3',
400: '#DA58D1',
500: '#BF36B6',
600: '#91308B',
700: '#672863',
800: '#431E41',
900: '#291428',
},
}
$base: #3A0737; $base-ink: #FFFFFF; $base-50: #FEF1FD; $base-100: #FBDAF9; $base-200: #F6B6F2; $base-300: #EA85E3; $base-400: #DA58D1; $base-500: #BF36B6; $base-600: #91308B; $base-700: #672863; $base-800: #431E41; $base-900: #291428; $base-hover: #2F062C; $base-subtle: #E495DF;
{
"color": {
"base": {
"value": "#3A0737",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1FD",
"type": "color"
},
"100": {
"value": "#FBDAF9",
"type": "color"
},
"200": {
"value": "#F6B6F2",
"type": "color"
},
"300": {
"value": "#EA85E3",
"type": "color"
},
"400": {
"value": "#DA58D1",
"type": "color"
},
"500": {
"value": "#BF36B6",
"type": "color"
},
"600": {
"value": "#91308B",
"type": "color"
},
"700": {
"value": "#672863",
"type": "color"
},
"800": {
"value": "#431E41",
"type": "color"
},
"900": {
"value": "#291428",
"type": "color"
}
}
}
}