Nearest named color: Azure
#3C70FF
#3C70FF
Nearest named
Azure
Family
Blue
Lightness
59.4%
Chroma
0.220
Hue angle
265.1°
Temperature
Cool
Contrast on white
4.24:1 · AA Large
Contrast on black
4.38:1 · AA Large
Web-safe
#3366FF
CSS oklch()
59% 0.22 265

#3C70FF is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.

Palettes built on #3C70FF

Not just a swatch — here's how #3C70FF works with other colors. Named schemes with #3C70FF in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Azure is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Azure.

Coastal Morning Lead · 5 colors

Azure opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Azure sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Azure is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Azure carrying the quiet middle.

Sunset Warmth Glow · 5 colors

Azure glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #3C70FF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 9/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 35/100
Low
Middle-weight — neither delicate nor heavy.
Depth 44/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 17/100
Very low
Clean and current — no dusty, aged cast.
Luxury 42/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 85/100
Very high
Bold and ownable — memorable as a primary brand color.
UI accent fit 72/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 16/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 60/100
Moderate
Prints close, with a slight loss of vibrancy.

Pairs with #3C70FF

For UI
For branding
For interior
For fashion
People also use #3C70FF with

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 4.4:1. Use
Subtle surface Use #DEE5FA for cards and hover fills. Tint 80
Avoid beside #4A3DFF — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #3C70FF at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
Build faster.
A working theme, generated in seconds.
Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #3C70FF;
  --color-base-rgb: 60 112 255;
  --color-base-oklch: oklch(59.4% 0.220 265.1);
  --color-50: #F0F4FE;
  --color-100: #D8E2FD;
  --color-200: #B1C5FC;
  --color-300: #7799F8;
  --color-400: #4672EC;
  --color-500: #2251D2;
  --color-600: #23449F;
  --color-700: #1F3570;
  --color-800: #182548;
  --color-900: #11182C;
  --color-on-base: #141310;
}