#3F0728 is a deep, warm red. On the Color Lab it reads clean and engineered, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #3F0728 works with other colors. Named schemes with #3F0728 in its natural role, and a note on why the supporting colors balance it.
Deep Purple plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
This palette keeps Deep Purple as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Deep Purple sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Deep Purple carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Deep Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Deep Purple carrying the quiet middle.
How #3F0728 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #3F0728 at work across the surfaces designers actually ship.
:root {
--color-base: #3F0728;
--color-base-rgb: 63 7 40;
--color-base-oklch: oklch(25.1% 0.092 349.8);
--color-50: #FEF1F8;
--color-100: #FCD9ED;
--color-200: #F7B6DC;
--color-300: #EB84C0;
--color-400: #DB57A4;
--color-500: #C13486;
--color-600: #932F69;
--color-700: #68274D;
--color-800: #441D34;
--color-900: #291420;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
deep-purple: {
50: '#FEF1F8',
100: '#FCD9ED',
200: '#F7B6DC',
300: '#EB84C0',
400: '#DB57A4',
500: '#C13486',
600: '#932F69',
700: '#68274D',
800: '#441D34',
900: '#291420',
},
}
$base: #3F0728; $base-ink: #FFFFFF; $base-50: #FEF1F8; $base-100: #FCD9ED; $base-200: #F7B6DC; $base-300: #EB84C0; $base-400: #DB57A4; $base-500: #C13486; $base-600: #932F69; $base-700: #68274D; $base-800: #441D34; $base-900: #291420; $base-hover: #330620; $base-subtle: #E595C4;
{
"color": {
"base": {
"value": "#3F0728",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF1F8",
"type": "color"
},
"100": {
"value": "#FCD9ED",
"type": "color"
},
"200": {
"value": "#F7B6DC",
"type": "color"
},
"300": {
"value": "#EB84C0",
"type": "color"
},
"400": {
"value": "#DB57A4",
"type": "color"
},
"500": {
"value": "#C13486",
"type": "color"
},
"600": {
"value": "#932F69",
"type": "color"
},
"700": {
"value": "#68274D",
"type": "color"
},
"800": {
"value": "#441D34",
"type": "color"
},
"900": {
"value": "#291420",
"type": "color"
}
}
}
}