#3F73CB is a mid-toned, cool violet. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #3F73CB works with other colors. Named schemes with #3F73CB in its natural role, and a note on why the supporting colors balance it.
True Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
True Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of True Blue.
True Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
True Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
True Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of True Blue carrying the quiet middle.
How #3F73CB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #3F73CB at work across the surfaces designers actually ship.
:root {
--color-base: #3F73CB;
--color-base-rgb: 63 115 203;
--color-base-oklch: oklch(56.4% 0.147 260.2);
--color-50: #F3F6FC;
--color-100: #DEE7F7;
--color-200: #BFD0ED;
--color-300: #93AEDC;
--color-400: #6A8CC8;
--color-500: #486DAD;
--color-600: #3D5784;
--color-700: #30415E;
--color-800: #232D3E;
--color-900: #171D26;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
true-blue: {
50: '#F3F6FC',
100: '#DEE7F7',
200: '#BFD0ED',
300: '#93AEDC',
400: '#6A8CC8',
500: '#486DAD',
600: '#3D5784',
700: '#30415E',
800: '#232D3E',
900: '#171D26',
},
}
$base: #3F73CB; $base-ink: #FFFFFF; $base-50: #F3F6FC; $base-100: #DEE7F7; $base-200: #BFD0ED; $base-300: #93AEDC; $base-400: #6A8CC8; $base-500: #486DAD; $base-600: #3D5784; $base-700: #30415E; $base-800: #232D3E; $base-900: #171D26; $base-hover: #2E5AA7; $base-subtle: #CAD6EA;
{
"color": {
"base": {
"value": "#3F73CB",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F3F6FC",
"type": "color"
},
"100": {
"value": "#DEE7F7",
"type": "color"
},
"200": {
"value": "#BFD0ED",
"type": "color"
},
"300": {
"value": "#93AEDC",
"type": "color"
},
"400": {
"value": "#6A8CC8",
"type": "color"
},
"500": {
"value": "#486DAD",
"type": "color"
},
"600": {
"value": "#3D5784",
"type": "color"
},
"700": {
"value": "#30415E",
"type": "color"
},
"800": {
"value": "#232D3E",
"type": "color"
},
"900": {
"value": "#171D26",
"type": "color"
}
}
}
}