#401104 is a deep, warm orange. On the Color Lab it reads organic and grounded, quietly premium. It is too dark to lead as a primary accent and reproduces cleanly in print.
Not just a swatch — here's how #401104 works with other colors. Named schemes with #401104 in its natural role, and a note on why the supporting colors balance it.
This palette keeps Oxblood as the dominant warm neutral, balanced by muted terracotta and olive earth tones and grounded by a deep espresso anchor.
Oxblood plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Oxblood holds the warm center of this desert palette with sand and clay beside it, a muted-sage accent and a dark-brown anchor.
Oxblood sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Oxblood is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Oxblood carrying the quiet middle.
How #401104 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #401104 at work across the surfaces designers actually ship.
:root {
--color-base: #401104;
--color-base-rgb: 64 17 4;
--color-base-oklch: oklch(25.5% 0.077 36.8);
--color-50: #FEF3F0;
--color-100: #FDE0D8;
--color-200: #FAC2B2;
--color-300: #F0977F;
--color-400: #E27050;
--color-500: #C84F2D;
--color-600: #98422A;
--color-700: #6B3324;
--color-800: #46241B;
--color-900: #2B1813;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
oxblood: {
50: '#FEF3F0',
100: '#FDE0D8',
200: '#FAC2B2',
300: '#F0977F',
400: '#E27050',
500: '#C84F2D',
600: '#98422A',
700: '#6B3324',
800: '#46241B',
900: '#2B1813',
},
}
$base: #401104; $base-ink: #FFFFFF; $base-50: #FEF3F0; $base-100: #FDE0D8; $base-200: #FAC2B2; $base-300: #F0977F; $base-400: #E27050; $base-500: #C84F2D; $base-600: #98422A; $base-700: #6B3324; $base-800: #46241B; $base-900: #2B1813; $base-hover: #320D03; $base-subtle: #E9A390;
{
"color": {
"base": {
"value": "#401104",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FEF3F0",
"type": "color"
},
"100": {
"value": "#FDE0D8",
"type": "color"
},
"200": {
"value": "#FAC2B2",
"type": "color"
},
"300": {
"value": "#F0977F",
"type": "color"
},
"400": {
"value": "#E27050",
"type": "color"
},
"500": {
"value": "#C84F2D",
"type": "color"
},
"600": {
"value": "#98422A",
"type": "color"
},
"700": {
"value": "#6B3324",
"type": "color"
},
"800": {
"value": "#46241B",
"type": "color"
},
"900": {
"value": "#2B1813",
"type": "color"
}
}
}
}