#401451 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #401451 works with other colors. Named schemes with #401451 in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #401451 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #401451 at work across the surfaces designers actually ship.
:root {
--color-base: #401451;
--color-base-rgb: 64 20 81;
--color-base-oklch: oklch(29.4% 0.111 314.9);
--color-50: #FAF2FC;
--color-100: #F0DEF8;
--color-200: #E1BEEF;
--color-300: #C891DE;
--color-400: #AF67CB;
--color-500: #9146AF;
--color-600: #713C86;
--color-700: #522F60;
--color-800: #37223F;
--color-900: #221627;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#FAF2FC',
100: '#F0DEF8',
200: '#E1BEEF',
300: '#C891DE',
400: '#AF67CB',
500: '#9146AF',
600: '#713C86',
700: '#522F60',
800: '#37223F',
900: '#221627',
},
}
$base: #401451; $base-ink: #FFFFFF; $base-50: #FAF2FC; $base-100: #F0DEF8; $base-200: #E1BEEF; $base-300: #C891DE; $base-400: #AF67CB; $base-500: #9146AF; $base-600: #713C86; $base-700: #522F60; $base-800: #37223F; $base-900: #221627; $base-hover: #331041; $base-subtle: #CEA6DE;
{
"color": {
"base": {
"value": "#401451",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF2FC",
"type": "color"
},
"100": {
"value": "#F0DEF8",
"type": "color"
},
"200": {
"value": "#E1BEEF",
"type": "color"
},
"300": {
"value": "#C891DE",
"type": "color"
},
"400": {
"value": "#AF67CB",
"type": "color"
},
"500": {
"value": "#9146AF",
"type": "color"
},
"600": {
"value": "#713C86",
"type": "color"
},
"700": {
"value": "#522F60",
"type": "color"
},
"800": {
"value": "#37223F",
"type": "color"
},
"900": {
"value": "#221627",
"type": "color"
}
}
}
}