#404DDB is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #404DDB works with other colors. Named schemes with #404DDB in its natural role, and a note on why the supporting colors balance it.
Cerulean is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cerulean.
Cerulean opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cerulean sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cerulean is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cerulean carrying the quiet middle.
Cerulean glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #404DDB actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #404DDB at work across the surfaces designers actually ship.
:root {
--color-base: #404DDB;
--color-base-rgb: 64 77 219;
--color-base-oklch: oklch(50.3% 0.214 272.0);
--color-50: #F2F3FD;
--color-100: #DCDEF9;
--color-200: #BBBFF2;
--color-300: #8C93E3;
--color-400: #616AD1;
--color-500: #3F49B6;
--color-600: #373E8B;
--color-700: #2C3163;
--color-800: #202341;
--color-900: #151728;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cerulean: {
50: '#F2F3FD',
100: '#DCDEF9',
200: '#BBBFF2',
300: '#8C93E3',
400: '#616AD1',
500: '#3F49B6',
600: '#373E8B',
700: '#2C3163',
800: '#202341',
900: '#151728',
},
}
$base: #404DDB; $base-ink: #FFFFFF; $base-50: #F2F3FD; $base-100: #DCDEF9; $base-200: #BBBFF2; $base-300: #8C93E3; $base-400: #616AD1; $base-500: #3F49B6; $base-600: #373E8B; $base-700: #2C3163; $base-800: #202341; $base-900: #151728; $base-hover: #2431BC; $base-subtle: #CBCEEE;
{
"color": {
"base": {
"value": "#404DDB",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F2F3FD",
"type": "color"
},
"100": {
"value": "#DCDEF9",
"type": "color"
},
"200": {
"value": "#BBBFF2",
"type": "color"
},
"300": {
"value": "#8C93E3",
"type": "color"
},
"400": {
"value": "#616AD1",
"type": "color"
},
"500": {
"value": "#3F49B6",
"type": "color"
},
"600": {
"value": "#373E8B",
"type": "color"
},
"700": {
"value": "#2C3163",
"type": "color"
},
"800": {
"value": "#202341",
"type": "color"
},
"900": {
"value": "#151728",
"type": "color"
}
}
}
}