#413754 is a muted, temperate purple. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #413754 works with other colors. Named schemes with #413754 in its natural role, and a note on why the supporting colors balance it.
Charcoal plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Charcoal sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Charcoal carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Charcoal is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Charcoal carrying the quiet middle.
Charcoal sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
How #413754 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #413754 at work across the surfaces designers actually ship.
:root {
--color-base: #413754;
--color-base-rgb: 65 55 84;
--color-base-oklch: oklch(36.0% 0.051 299.7);
--color-50: #F7F6F9;
--color-100: #E9E6EF;
--color-200: #D4CEDF;
--color-300: #B4AAC5;
--color-400: #9488AA;
--color-500: #75688D;
--color-600: #5D546E;
--color-700: #453F50;
--color-800: #2F2B35;
--color-900: #1E1C21;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
charcoal: {
50: '#F7F6F9',
100: '#E9E6EF',
200: '#D4CEDF',
300: '#B4AAC5',
400: '#9488AA',
500: '#75688D',
600: '#5D546E',
700: '#453F50',
800: '#2F2B35',
900: '#1E1C21',
},
}
$base: #413754; $base-ink: #FFFFFF; $base-50: #F7F6F9; $base-100: #E9E6EF; $base-200: #D4CEDF; $base-300: #B4AAC5; $base-400: #9488AA; $base-500: #75688D; $base-600: #5D546E; $base-700: #453F50; $base-800: #2F2B35; $base-900: #1E1C21; $base-hover: #342C43; $base-subtle: #C4BED0;
{
"color": {
"base": {
"value": "#413754",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F6F9",
"type": "color"
},
"100": {
"value": "#E9E6EF",
"type": "color"
},
"200": {
"value": "#D4CEDF",
"type": "color"
},
"300": {
"value": "#B4AAC5",
"type": "color"
},
"400": {
"value": "#9488AA",
"type": "color"
},
"500": {
"value": "#75688D",
"type": "color"
},
"600": {
"value": "#5D546E",
"type": "color"
},
"700": {
"value": "#453F50",
"type": "color"
},
"800": {
"value": "#2F2B35",
"type": "color"
},
"900": {
"value": "#1E1C21",
"type": "color"
}
}
}
}