Nearest named color: Dark Slate Blue
#423772
#423772
Nearest named
Dark Slate Blue
Family
Blue
Lightness
37.9%
Chroma
0.098
Hue angle
289.5°
Temperature
Cool
Contrast on white
10.39:1 · AAA
Contrast on black
1.79:1 · Fail
Web-safe
#333366
CSS oklch()
38% 0.10 289

#423772 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It carries a legible label as a UI accent and reproduces cleanly in print.

Palettes built on #423772

Not just a swatch — here's how #423772 works with other colors. Named schemes with #423772 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Dark Slate Blue carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Dark Slate Blue adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Dark Slate Blue.

Coastal Morning Lead · 5 colors

Dark Slate Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Dark Slate Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Minimal Editorial Surface · 5 colors

Dark Slate Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Slate Blue carrying the quiet middle.

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Color Lab

How #423772 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 35/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 34/100
Low
Middle-weight — neither delicate nor heavy.
Depth 62/100
High
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 49/100
Moderate
A faint retro warmth without tipping into sepia.
Luxury 67/100
High
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 38/100
Low
Recognisable but shares space with nearby hues.
UI accent fit 63/100
High
Strong interactive accent — visible and can carry a legible label.
Surface fit 31/100
Low
Usable as a tinted surface in measured doses.
Print safety 87/100
Very high
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #423772

For UI
For branding
For interior
For fashion
People also use #423772 with

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 10.4:1. Use
Subtle surface Use #D7D4E5 for cards and hover fills. Tint 80
Avoid beside #553772 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #423772 at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #423772;
  --color-base-rgb: 66 55 114;
  --color-base-oklch: oklch(37.9% 0.098 289.5);
  --color-50: #F5F4FA;
  --color-100: #E6E3F2;
  --color-200: #CDC8E4;
  --color-300: #A9A1CE;
  --color-400: #877CB6;
  --color-500: #675C99;
  --color-600: #534B77;
  --color-700: #3E3956;
  --color-800: #2B2839;
  --color-900: #1C1A23;
  --color-on-base: #FFFFFF;
}