#430360 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #430360 works with other colors. Named schemes with #430360 in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #430360 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #430360 at work across the surfaces designers actually ship.
:root {
--color-base: #430360;
--color-base-rgb: 67 3 96;
--color-base-oklch: oklch(29.6% 0.145 310.8);
--color-50: #FAF0FE;
--color-100: #F1D8FD;
--color-200: #E4B1FC;
--color-300: #CE7BF4;
--color-400: #B64BE7;
--color-500: #9928CD;
--color-600: #76269B;
--color-700: #55216D;
--color-800: #391A47;
--color-900: #23122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#FAF0FE',
100: '#F1D8FD',
200: '#E4B1FC',
300: '#CE7BF4',
400: '#B64BE7',
500: '#9928CD',
600: '#76269B',
700: '#55216D',
800: '#391A47',
900: '#23122B',
},
}
$base: #430360; $base-ink: #FFFFFF; $base-50: #FAF0FE; $base-100: #F1D8FD; $base-200: #E4B1FC; $base-300: #CE7BF4; $base-400: #B64BE7; $base-500: #9928CD; $base-600: #76269B; $base-700: #55216D; $base-800: #391A47; $base-900: #23122B; $base-hover: #34024B; $base-subtle: #D195ED;
{
"color": {
"base": {
"value": "#430360",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF0FE",
"type": "color"
},
"100": {
"value": "#F1D8FD",
"type": "color"
},
"200": {
"value": "#E4B1FC",
"type": "color"
},
"300": {
"value": "#CE7BF4",
"type": "color"
},
"400": {
"value": "#B64BE7",
"type": "color"
},
"500": {
"value": "#9928CD",
"type": "color"
},
"600": {
"value": "#76269B",
"type": "color"
},
"700": {
"value": "#55216D",
"type": "color"
},
"800": {
"value": "#391A47",
"type": "color"
},
"900": {
"value": "#23122B",
"type": "color"
}
}
}
}