#430AA4 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #430AA4 works with other colors. Named schemes with #430AA4 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #430AA4 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #430AA4 at work across the surfaces designers actually ship.
:root {
--color-base: #430AA4;
--color-base-rgb: 67 10 164;
--color-base-oklch: oklch(37.1% 0.207 287.0);
--color-50: #F5F0FE;
--color-100: #E6D8FD;
--color-200: #CDB2FA;
--color-300: #A87EF1;
--color-400: #854FE3;
--color-500: #662CC9;
--color-600: #522A98;
--color-700: #3E236B;
--color-800: #2B1B46;
--color-900: #1B132B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F5F0FE',
100: '#E6D8FD',
200: '#CDB2FA',
300: '#A87EF1',
400: '#854FE3',
500: '#662CC9',
600: '#522A98',
700: '#3E236B',
800: '#2B1B46',
900: '#1B132B',
},
}
$base: #430AA4; $base-ink: #FFFFFF; $base-50: #F5F0FE; $base-100: #E6D8FD; $base-200: #CDB2FA; $base-300: #A87EF1; $base-400: #854FE3; $base-500: #662CC9; $base-600: #522A98; $base-700: #3E236B; $base-800: #2B1B46; $base-900: #1B132B; $base-hover: #350883; $base-subtle: #C3AAEF;
{
"color": {
"base": {
"value": "#430AA4",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F5F0FE",
"type": "color"
},
"100": {
"value": "#E6D8FD",
"type": "color"
},
"200": {
"value": "#CDB2FA",
"type": "color"
},
"300": {
"value": "#A87EF1",
"type": "color"
},
"400": {
"value": "#854FE3",
"type": "color"
},
"500": {
"value": "#662CC9",
"type": "color"
},
"600": {
"value": "#522A98",
"type": "color"
},
"700": {
"value": "#3E236B",
"type": "color"
},
"800": {
"value": "#2B1B46",
"type": "color"
},
"900": {
"value": "#1B132B",
"type": "color"
}
}
}
}