#431B4E is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #431B4E works with other colors. Named schemes with #431B4E in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #431B4E actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #431B4E at work across the surfaces designers actually ship.
:root {
--color-base: #431B4E;
--color-base-rgb: 67 27 78;
--color-base-oklch: oklch(30.6% 0.098 318.5);
--color-50: #FAF3FB;
--color-100: #F1E0F5;
--color-200: #E1C2EA;
--color-300: #CA98D7;
--color-400: #B070C2;
--color-500: #934FA6;
--color-600: #72427F;
--color-700: #53345B;
--color-800: #37253C;
--color-900: #221825;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#FAF3FB',
100: '#F1E0F5',
200: '#E1C2EA',
300: '#CA98D7',
400: '#B070C2',
500: '#934FA6',
600: '#72427F',
700: '#53345B',
800: '#37253C',
900: '#221825',
},
}
$base: #431B4E; $base-ink: #FFFFFF; $base-50: #FAF3FB; $base-100: #F1E0F5; $base-200: #E1C2EA; $base-300: #CA98D7; $base-400: #B070C2; $base-500: #934FA6; $base-600: #72427F; $base-700: #53345B; $base-800: #37253C; $base-900: #221825; $base-hover: #371640; $base-subtle: #CFACD9;
{
"color": {
"base": {
"value": "#431B4E",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF3FB",
"type": "color"
},
"100": {
"value": "#F1E0F5",
"type": "color"
},
"200": {
"value": "#E1C2EA",
"type": "color"
},
"300": {
"value": "#CA98D7",
"type": "color"
},
"400": {
"value": "#B070C2",
"type": "color"
},
"500": {
"value": "#934FA6",
"type": "color"
},
"600": {
"value": "#72427F",
"type": "color"
},
"700": {
"value": "#53345B",
"type": "color"
},
"800": {
"value": "#37253C",
"type": "color"
},
"900": {
"value": "#221825",
"type": "color"
}
}
}
}