Nearest named color: Dark Olive Green
#43731C
#43731C
Nearest named
Dark Olive Green
Family
Green
Lightness
50.3%
Chroma
0.128
Hue angle
134.2°
Temperature
Neutral-leaning
Contrast on white
5.66:1 · AA
Contrast on black
3.28:1 · AA Large
Web-safe
#336633
CSS oklch()
50% 0.13 134

#43731C is a mid-toned, temperate green. On the Color Lab it reads organic and grounded, with a faded, vintage edge. It carries a legible label as a UI accent and sits well as a supporting tone.

Palettes built on #43731C

Not just a swatch — here's how #43731C works with other colors. Named schemes with #43731C in its natural role, and a note on why the supporting colors balance it.

Botanical Studio Lead · 5 colors

Dark Olive Green leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.

Vintage Leather Lead · 5 colors

Dark Olive Green plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dark Olive Green anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Berry & Cream Lead · 5 colors

Dark Olive Green sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Dark Olive Green is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Dark Olive Green carrying the quiet middle.

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Color Lab

How #43731C actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 54/100
Neutral
Balanced temperature — flexible, sits between warm and cool schemes.
Softness 40/100
Low
Middle-weight — neither delicate nor heavy.
Depth 51/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 100/100
Very high
Organic, earthy character — at home in wellness, food and craft brands.
Vintage feel 60/100
High
Faded, nostalgic quality — editorial, heritage and retro work.
Luxury 56/100
Moderate
Restrained and premium — deep, quiet, high-end packaging and fashion.
Brand distinctiveness 34/100
Low
Recognisable but shares space with nearby hues.
UI accent fit 98/100
Very high
Strong interactive accent — visible and can carry a legible label.
Surface fit 14/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 72/100
High
Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #43731C

For UI
For branding
For interior
For fashion
People also use #43731C with

UI roles & guardrails

Primary action Safe as a filled button with white label. AA
Body text Passes on white at 16px and above. Pass
Large display Fine for headings 24px+ on white. Pass
Background Pair with white text at 5.7:1. Use
Subtle surface Use #D9EACA for cards and hover fills. Tint 80
Avoid beside #26731C — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #43731C at work across the surfaces designers actually ship.

Website / UI
Northwind Sign up
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #43731C;
  --color-base-rgb: 67 115 28;
  --color-base-oklch: oklch(50.3% 0.128 134.2);
  --color-50: #F7FCF2;
  --color-100: #E9F8DD;
  --color-200: #D4EFBD;
  --color-300: #B4DF90;
  --color-400: #94CB67;
  --color-500: #75B045;
  --color-600: #5D873B;
  --color-700: #45602F;
  --color-800: #2F3F22;
  --color-900: #1E2716;
  --color-on-base: #FFFFFF;
}