#4437BC is a mid-toned, cool violet. On the Color Lab it reads clean and engineered, bold and ownable. It carries a legible label as a UI accent and sits well as a supporting tone.
Not just a swatch — here's how #4437BC works with other colors. Named schemes with #4437BC in its natural role, and a note on why the supporting colors balance it.
Cerulean is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Cerulean.
Cerulean sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Cerulean is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cerulean carrying the quiet middle.
Cerulean opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Cerulean glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.
How #4437BC actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4437BC at work across the surfaces designers actually ship.
:root {
--color-base: #4437BC;
--color-base-rgb: 68 55 188;
--color-base-oklch: oklch(44.3% 0.198 278.9);
--color-50: #F4F3FC;
--color-100: #E1DFF6;
--color-200: #C4C0ED;
--color-300: #9B94DB;
--color-400: #756BC7;
--color-500: #544AAB;
--color-600: #463F83;
--color-700: #36315E;
--color-800: #26233E;
--color-900: #191726;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
cerulean: {
50: '#F4F3FC',
100: '#E1DFF6',
200: '#C4C0ED',
300: '#9B94DB',
400: '#756BC7',
500: '#544AAB',
600: '#463F83',
700: '#36315E',
800: '#26233E',
900: '#191726',
},
}
$base: #4437BC; $base-ink: #FFFFFF; $base-50: #F4F3FC; $base-100: #E1DFF6; $base-200: #C4C0ED; $base-300: #9B94DB; $base-400: #756BC7; $base-500: #544AAB; $base-600: #463F83; $base-700: #36315E; $base-800: #26233E; $base-900: #191726; $base-hover: #372C98; $base-subtle: #CAC7E8;
{
"color": {
"base": {
"value": "#4437BC",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F4F3FC",
"type": "color"
},
"100": {
"value": "#E1DFF6",
"type": "color"
},
"200": {
"value": "#C4C0ED",
"type": "color"
},
"300": {
"value": "#9B94DB",
"type": "color"
},
"400": {
"value": "#756BC7",
"type": "color"
},
"500": {
"value": "#544AAB",
"type": "color"
},
"600": {
"value": "#463F83",
"type": "color"
},
"700": {
"value": "#36315E",
"type": "color"
},
"800": {
"value": "#26233E",
"type": "color"
},
"900": {
"value": "#191726",
"type": "color"
}
}
}
}