#44BB46 is a mid-toned, temperate green. On the Color Lab it reads bold and ownable. It sits well as a supporting tone.
Not just a swatch — here's how #44BB46 works with other colors. Named schemes with #44BB46 in its natural role, and a note on why the supporting colors balance it.
Kelly Green leads this botanical set among foliage greens and a terracotta accent, softened by cream and grounded in bark brown.
Kelly Green is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Kelly Green.
Kelly Green sets a calm, sun-bleached base here, wrapped in bone and paper off-whites and a soft greige, with a single ink accent for wabi-sabi restraint.
Kelly Green is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Kelly Green carrying the quiet middle.
Kelly Green opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
How #44BB46 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #44BB46 at work across the surfaces designers actually ship.
:root {
--color-base: #44BB46;
--color-base-rgb: 68 187 70;
--color-base-oklch: oklch(70.1% 0.190 143.5);
--color-50: #F3FBF4;
--color-100: #E0F5E1;
--color-200: #C3E9C4;
--color-300: #99D69A;
--color-400: #72C073;
--color-500: #51A452;
--color-600: #447E45;
--color-700: #345A35;
--color-800: #253C26;
--color-900: #182518;
--color-on-base: #141310;
}
// tailwind.config.js
colors: {
kelly-green: {
50: '#F3FBF4',
100: '#E0F5E1',
200: '#C3E9C4',
300: '#99D69A',
400: '#72C073',
500: '#51A452',
600: '#447E45',
700: '#345A35',
800: '#253C26',
900: '#182518',
},
}
$base: #44BB46; $base-ink: #141310; $base-50: #F3FBF4; $base-100: #E0F5E1; $base-200: #C3E9C4; $base-300: #99D69A; $base-400: #72C073; $base-500: #51A452; $base-600: #447E45; $base-700: #345A35; $base-800: #253C26; $base-900: #182518; $base-hover: #369638; $base-subtle: #CBE6CC;
{
"color": {
"base": {
"value": "#44BB46",
"type": "color"
},
"onBase": {
"value": "#141310",
"type": "color"
},
"scale": {
"50": {
"value": "#F3FBF4",
"type": "color"
},
"100": {
"value": "#E0F5E1",
"type": "color"
},
"200": {
"value": "#C3E9C4",
"type": "color"
},
"300": {
"value": "#99D69A",
"type": "color"
},
"400": {
"value": "#72C073",
"type": "color"
},
"500": {
"value": "#51A452",
"type": "color"
},
"600": {
"value": "#447E45",
"type": "color"
},
"700": {
"value": "#345A35",
"type": "color"
},
"800": {
"value": "#253C26",
"type": "color"
},
"900": {
"value": "#182518",
"type": "color"
}
}
}
}