Nearest named color: Royal Blue
#4674E7
#4674E7
Nearest named
Royal Blue
Family
Blue
Lightness
58.8%
Chroma
0.182
Hue angle
264.9°
Temperature
Cool
Contrast on white
4.27:1 · AA Large
Contrast on black
4.35:1 · AA Large
Web-safe
#3366FF
CSS oklch()
59% 0.18 265

#4674E7 is a mid-toned, cool violet. On the Color Lab it reads clean and engineered. It carries a legible label as a UI accent and sits well as a supporting tone.

Palettes built on #4674E7

Not just a swatch — here's how #4674E7 works with other colors. Named schemes with #4674E7 in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Royal Blue opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Tech Product Signal · 5 colors

Royal Blue is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Royal Blue.

Vintage Leather Lead · 5 colors

Royal Blue plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Berry & Cream Lead · 5 colors

Royal Blue sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Royal Blue is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Royal Blue carrying the quiet middle.

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Color Lab

How #4674E7 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 9/100
Cool
Reads cool and recessive — calming, technical, good for trust-led UI.
Softness 39/100
Low
Middle-weight — neither delicate nor heavy.
Depth 44/100
Moderate
Mid depth — usable as an accent or a muted ground.
Naturalness 0/100
Very low
Reads engineered rather than organic — synthetic, digital.
Vintage feel 30/100
Low
A faint retro warmth without tipping into sepia.
Luxury 45/100
Moderate
Understated — leans refined without going austere.
Brand distinctiveness 49/100
Moderate
Recognisable but shares space with nearby hues.
UI accent fit 88/100
Very high
Strong interactive accent — visible and can carry a legible label.
Surface fit 16/100
Very low
Too saturated or mid-toned for big areas — keep it to accents.
Print safety 67/100
High
Prints close, with a slight loss of vibrancy.

Pairs with #4674E7

For UI
For branding
For interior
For fashion
People also use #4674E7 with

UI roles & guardrails

Primary action Too mid-tone for a filled button — darken for the fill. AA Large
Body text Do not use for body copy on light surfaces. Avoid
Large display Fine for headings 24px+ on white. Pass
Background Pair with #141310 text at 4.3:1. Use
Subtle surface Use #DEE5F6 for cards and hover fills. Tint 80
Avoid beside #4E46E7 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #4674E7 at work across the surfaces designers actually ship.

Website / UI
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Dashboard
Revenue
$48.2k ▲ 12%
Brand
AVELINE
Studio
Poster
Nov 14 · 8PM
NIGHT
MARKET
Packaging
BLOOM
Botanical Wash
250 ml
Interior

Scales

ShadesBase darkened in 10% steps
TintsBase lifted toward white
TonesSaturation removed, lightness held
Monochromatic scaleDesign-system ready, 50–900

Every model

Export

:root {
  --color-base: #4674E7;
  --color-base-rgb: 70 116 231;
  --color-base-oklch: oklch(58.8% 0.182 264.9);
  --color-50: #F1F5FE;
  --color-100: #DAE3FB;
  --color-200: #B7C9F5;
  --color-300: #86A2E9;
  --color-400: #597DD9;
  --color-500: #375DBE;
  --color-600: #314C91;
  --color-700: #283A66;
  --color-800: #1E2843;
  --color-900: #141A29;
  --color-on-base: #141310;
}