#470697 is a deep, cool purple. On the Color Lab it reads clean and engineered, quietly premium. It sits well as a supporting tone.
Not just a swatch — here's how #470697 works with other colors. Named schemes with #470697 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
How #470697 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #470697 at work across the surfaces designers actually ship.
:root {
--color-base: #470697;
--color-base-rgb: 71 6 151;
--color-base-oklch: oklch(35.9% 0.195 292.5);
--color-50: #F7F0FE;
--color-100: #E9D8FD;
--color-200: #D2B1FC;
--color-300: #B27CF3;
--color-400: #914DE5;
--color-500: #7229CB;
--color-600: #5B289A;
--color-700: #44226D;
--color-800: #2E1A47;
--color-900: #1D122B;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F7F0FE',
100: '#E9D8FD',
200: '#D2B1FC',
300: '#B27CF3',
400: '#914DE5',
500: '#7229CB',
600: '#5B289A',
700: '#44226D',
800: '#2E1A47',
900: '#1D122B',
},
}
$base: #470697; $base-ink: #FFFFFF; $base-50: #F7F0FE; $base-100: #E9D8FD; $base-200: #D2B1FC; $base-300: #B27CF3; $base-400: #914DE5; $base-500: #7229CB; $base-600: #5B289A; $base-700: #44226D; $base-800: #2E1A47; $base-900: #1D122B; $base-hover: #390579; $base-subtle: #C7A5EF;
{
"color": {
"base": {
"value": "#470697",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F7F0FE",
"type": "color"
},
"100": {
"value": "#E9D8FD",
"type": "color"
},
"200": {
"value": "#D2B1FC",
"type": "color"
},
"300": {
"value": "#B27CF3",
"type": "color"
},
"400": {
"value": "#914DE5",
"type": "color"
},
"500": {
"value": "#7229CB",
"type": "color"
},
"600": {
"value": "#5B289A",
"type": "color"
},
"700": {
"value": "#44226D",
"type": "color"
},
"800": {
"value": "#2E1A47",
"type": "color"
},
"900": {
"value": "#1D122B",
"type": "color"
}
}
}
}