#470D5B is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #470D5B works with other colors. Named schemes with #470D5B in its natural role, and a note on why the supporting colors balance it.
Russian Violet carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Russian Violet adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Russian Violet.
Russian Violet sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Russian Violet plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.
Russian Violet is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Russian Violet carrying the quiet middle.
How #470D5B actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #470D5B at work across the surfaces designers actually ship.
:root {
--color-base: #470D5B;
--color-base-rgb: 71 13 91;
--color-base-oklch: oklch(30.5% 0.133 315.3);
--color-50: #FAF1FE;
--color-100: #F3DAFB;
--color-200: #E5B8F5;
--color-300: #D087E8;
--color-400: #B85BD7;
--color-500: #9B38BC;
--color-600: #783290;
--color-700: #572966;
--color-800: #391E42;
--color-900: #241429;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
russian-violet: {
50: '#FAF1FE',
100: '#F3DAFB',
200: '#E5B8F5',
300: '#D087E8',
400: '#B85BD7',
500: '#9B38BC',
600: '#783290',
700: '#572966',
800: '#391E42',
900: '#241429',
},
}
$base: #470D5B; $base-ink: #FFFFFF; $base-50: #FAF1FE; $base-100: #F3DAFB; $base-200: #E5B8F5; $base-300: #D087E8; $base-400: #B85BD7; $base-500: #9B38BC; $base-600: #783290; $base-700: #572966; $base-800: #391E42; $base-900: #241429; $base-hover: #380A47; $base-subtle: #D39FE5;
{
"color": {
"base": {
"value": "#470D5B",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#FAF1FE",
"type": "color"
},
"100": {
"value": "#F3DAFB",
"type": "color"
},
"200": {
"value": "#E5B8F5",
"type": "color"
},
"300": {
"value": "#D087E8",
"type": "color"
},
"400": {
"value": "#B85BD7",
"type": "color"
},
"500": {
"value": "#9B38BC",
"type": "color"
},
"600": {
"value": "#783290",
"type": "color"
},
"700": {
"value": "#572966",
"type": "color"
},
"800": {
"value": "#391E42",
"type": "color"
},
"900": {
"value": "#241429",
"type": "color"
}
}
}
}