What color is #4744DF?

#4744DF is a medium, vivid blue-violet. In RGB it is rgb(71, 68, 223), and in HSL hsl(241, 71%, 57%).

Is #4744DF accessible as text?

On white, #4744DF has a contrast ratio of 6.64:1 (passes WCAG AA for body text); on black it is 3.16:1 (fails). For text placed on #4744DF, use white for the best readability.

What is the closest Tailwind color to #4744DF?

The nearest Tailwind CSS token is indigo-600 (#4F39F6).

What colors go well with #4744DF?

#4744DF pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #DDDF43. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #4744DF below.

Is #4744DF good for buttons?

#4744DF works well for buttons and highlights, but use white text on #4744DF — black text only reaches 3.16:1, below the 4.5:1 needed for normal-size labels.

Is #4744DF the same as CSS royalblue?

No — #4744DF is not the CSS named color royalblue, but royalblue (#4169E1) is the closest CSS named color.

#4744DF Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #4744DF

Not just a swatch — here's how #4744DF works with other colors. Named schemes with #4744DF in its natural role, and a note on why the supporting colors balance it.

Tech Product Signal · 5 colors

Signal #4744DF Surface #14161A Highlight #F4F6F8 Secondary #5B6672 Accent #6672FD

Han Purple is the vivid signal in this product UI — on a near-black surface with cool white, a slate grey and a lighter tint of Han Purple.

Berry & Cream Lead · 5 colors

Lead #4744DF Surface #F6E5D8 Anchor #5B2143 Accent #E5C2C9 Secondary #322B2F

Han Purple sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #4744DF Secondary #7D88BC Support #9D9088 Ink #18140F

Han Purple is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Han Purple carrying the quiet middle.

Coastal Morning Lead · 5 colors

Lead #4744DF Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #21344A

Han Purple opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Sunset Warmth Glow · 5 colors

Glow #4744DF Secondary #E86A72 Accent #F6924E Anchor #573B58 Surface #F7E7D7

Han Purple glows at the center of this sunset palette, joined by coral and gold, deepened by a plum anchor and cooled with cream.

Build a working theme in the generator →

Color Lab

How #4744DF actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 15/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 29/100

Low

Firm and assertive — carries weight and contrast.

Depth 55/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 15/100

Very low

Clean and current — no dusty, aged cast.

Luxury 49/100

Moderate

Understated — leans refined without going austere.

Brand distinctiveness 88/100

Very high

Bold and ownable — memorable as a primary brand color.

UI accent fit 73/100

High

Strong interactive accent — visible and can carry a legible label.

Surface fit 8/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 64/100

High

Prints close, with a slight loss of vibrancy.

Pairs with #4744DF

For UI

For branding

For interior

For fashion

People also use #4744DF with

Picton Blue Dark Orchid Pear Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 6.6:1. Use

Subtle surface Use #DEDEF4 for cards and hover fills. Tint 80

Avoid beside #7A43DF — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #4744DF at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #4744DF;
  --color-base-rgb: 71 68 223;
  --color-base-oklch: oklch(49.7% 0.227 275.2);
  --color-50: #F2F1FD;
  --color-100: #DCDBFA;
  --color-200: #BAB9F3;
  --color-300: #8B8AE5;
  --color-400: #605ED4;
  --color-500: #3E3CB9;
  --color-600: #36358D;
  --color-700: #2C2B64;
  --color-800: #201F42;
  --color-900: #151528;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  han-purple: {
    50: '#F2F1FD',
    100: '#DCDBFA',
    200: '#BAB9F3',
    300: '#8B8AE5',
    400: '#605ED4',
    500: '#3E3CB9',
    600: '#36358D',
    700: '#2C2B64',
    800: '#201F42',
    900: '#151528',
  },
}

$base: #4744DF;
$base-ink: #FFFFFF;
$base-50: #F2F1FD;
$base-100: #DCDBFA;
$base-200: #BAB9F3;
$base-300: #8B8AE5;
$base-400: #605ED4;
$base-500: #3E3CB9;
$base-600: #36358D;
$base-700: #2C2B64;
$base-800: #201F42;
$base-900: #151528;
$base-hover: #2422C7;
$base-subtle: #CDCCF0;

{
    "color": {
        "base": {
            "value": "#4744DF",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F2F1FD",
                "type": "color"
            },
            "100": {
                "value": "#DCDBFA",
                "type": "color"
            },
            "200": {
                "value": "#BAB9F3",
                "type": "color"
            },
            "300": {
                "value": "#8B8AE5",
                "type": "color"
            },
            "400": {
                "value": "#605ED4",
                "type": "color"
            },
            "500": {
                "value": "#3E3CB9",
                "type": "color"
            },
            "600": {
                "value": "#36358D",
                "type": "color"
            },
            "700": {
                "value": "#2C2B64",
                "type": "color"
            },
            "800": {
                "value": "#201F42",
                "type": "color"
            },
            "900": {
                "value": "#151528",
                "type": "color"
            }
        }
    }
}

Palettes built on #4744DF

Color Lab

Pairs with #4744DF

UI roles & guardrails

In real applications

Scales

Every model

Export