What color is #474DAD?

#474DAD is a medium blue-violet. In RGB it is rgb(71, 77, 173), and in HSL hsl(236, 42%, 48%).

Is #474DAD accessible as text?

On white, #474DAD has a contrast ratio of 7.16:1 (passes WCAG AA for body text); on black it is 2.93:1 (fails). For text placed on #474DAD, use white for the best readability.

What is the closest Tailwind color to #474DAD?

The nearest Tailwind CSS token is blue-800 (#193CB8).

What colors go well with #474DAD?

#474DAD pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #AEA747. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #474DAD below.

Is #474DAD good for buttons?

#474DAD works well for buttons and highlights, but use white text on #474DAD — black text only reaches 2.93:1, below the 4.5:1 needed for normal-size labels.

Is #474DAD the same as CSS darkslateblue?

No — #474DAD is not the CSS named color darkslateblue, but darkslateblue (#483D8B) is the closest CSS named color.

#474DAD Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #474DAD

Not just a swatch — here's how #474DAD works with other colors. Named schemes with #474DAD in its natural role, and a note on why the supporting colors balance it.

Coastal Morning Lead · 5 colors

Lead #474DAD Accent #A5C4C2 Surface #EAD5BF Secondary #9AA0A1 Anchor #21344A

Cerulean opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Vintage Leather Lead · 5 colors

Lead #474DAD Secondary #7F4534 Surface #EED7C2 Accent #365247 Anchor #582239

Cerulean plays the worn-leather lead, deepened by saddle brown and an oxblood anchor, softened by aged cream and cooled by a muted forest green.

Modern Café Dominant · 5 colors

Dominant #474DAD Anchor #3B2923 Surface #F3E1D2 Accent #769F7B Secondary #3C3734

Cerulean anchors this café scheme as the warm mid-tone, lifted by latte cream and a muted sage accent and grounded by espresso brown and a warm charcoal.

Berry & Cream Lead · 5 colors

Lead #474DAD Surface #F6E5D8 Anchor #5B2143 Accent #E5C2C9 Secondary #322B2F

Cerulean sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #474DAD Secondary #7A81A3 Support #9D9088 Ink #18140F

Cerulean is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Cerulean carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #474DAD actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 19/100

Cool

Reads cool and recessive — calming, technical, good for trust-led UI.

Softness 35/100

Low

Middle-weight — neither delicate nor heavy.

Depth 55/100

Moderate

Mid depth — usable as an accent or a muted ground.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 39/100

Low

A faint retro warmth without tipping into sepia.

Luxury 57/100

Moderate

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 41/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 93/100

Very high

Strong interactive accent — visible and can carry a legible label.

Surface fit 9/100

Very low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 76/100

High

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #474DAD

For UI

For branding

For interior

For fashion

People also use #474DAD with

Carolina Blue Royal Purple Brass Gainsboro Prussian Blue

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 7.2:1. Use

Subtle surface Use #DCDEEC for cards and hover fills. Tint 80

Avoid beside #6247AE — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #474DAD at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #474DAD;
  --color-base-rgb: 71 77 173;
  --color-base-oklch: oklch(46.9% 0.151 276.2);
  --color-50: #F4F4FB;
  --color-100: #E2E3F4;
  --color-200: #C5C7E7;
  --color-300: #9CA0D3;
  --color-400: #767BBC;
  --color-500: #555A9F;
  --color-600: #474A7B;
  --color-700: #363958;
  --color-800: #26283B;
  --color-900: #191A24;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  cerulean: {
    50: '#F4F4FB',
    100: '#E2E3F4',
    200: '#C5C7E7',
    300: '#9CA0D3',
    400: '#767BBC',
    500: '#555A9F',
    600: '#474A7B',
    700: '#363958',
    800: '#26283B',
    900: '#191A24',
  },
}

$base: #474DAD;
$base-ink: #FFFFFF;
$base-50: #F4F4FB;
$base-100: #E2E3F4;
$base-200: #C5C7E7;
$base-300: #9CA0D3;
$base-400: #767BBC;
$base-500: #555A9F;
$base-600: #474A7B;
$base-700: #363958;
$base-800: #26283B;
$base-900: #191A24;
$base-hover: #393E8B;
$base-subtle: #CBCCE4;

{
    "color": {
        "base": {
            "value": "#474DAD",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#F4F4FB",
                "type": "color"
            },
            "100": {
                "value": "#E2E3F4",
                "type": "color"
            },
            "200": {
                "value": "#C5C7E7",
                "type": "color"
            },
            "300": {
                "value": "#9CA0D3",
                "type": "color"
            },
            "400": {
                "value": "#767BBC",
                "type": "color"
            },
            "500": {
                "value": "#555A9F",
                "type": "color"
            },
            "600": {
                "value": "#474A7B",
                "type": "color"
            },
            "700": {
                "value": "#363958",
                "type": "color"
            },
            "800": {
                "value": "#26283B",
                "type": "color"
            },
            "900": {
                "value": "#191A24",
                "type": "color"
            }
        }
    }
}

Palettes built on #474DAD

Color Lab

Pairs with #474DAD

UI roles & guardrails

In real applications

Scales

Every model

Export