What color is #480D66?

#480D66 is a dark, vivid purple. In RGB it is rgb(72, 13, 102), and in HSL hsl(280, 77%, 23%).

Is #480D66 accessible as text?

On white, #480D66 has a contrast ratio of 13.77:1 (passes WCAG AA for body text); on black it is 1.52:1 (fails). For text placed on #480D66, use white for the best readability.

What is the closest Tailwind color to #480D66?

The nearest Tailwind CSS token is purple-950 (#3C0366).

What colors go well with #480D66?

#480D66 pairs cleanly with neutrals — cream, taupe, charcoal and cool grays — and with its complementary #2C680D. In UI, a softer accent is often easier to use than the exact complement. Explore the harmonies, shades, tints and ready-made palettes for #480D66 below.

Is #480D66 good for buttons?

#480D66 works well for buttons and highlights, but use white text on #480D66 — black text only reaches 1.52:1, below the 4.5:1 needed for normal-size labels.

Is #480D66 the same as CSS indigo?

No — #480D66 is not the CSS named color indigo, but indigo (#4B0082) is the closest CSS named color.

#480D66 Color — HEX, RGB, HSL, Palette & Shades

Palettes built on #480D66

Not just a swatch — here's how #480D66 works with other colors. Named schemes with #480D66 in its natural role, and a note on why the supporting colors balance it.

Luxury Packaging Feature · 5 colors

Feature #480D66 Anchor #141210 Accent #D99954 Secondary #2C2630 Surface #F3EDE3

Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.

Moody Editorial Color · 5 colors

Color #480D66 Anchor #2A2A2E Secondary #6E6E74 Surface #EEE5DA Accent #2A002B

Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.

Coastal Morning Lead · 5 colors

Lead #480D66 Accent #A5C4C4 Surface #E9D6BF Secondary #9AA0A1 Anchor #24334B

Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.

Berry & Cream Lead · 5 colors

Lead #480D66 Surface #F5E6D7 Anchor #5C213F Accent #E5C2C7 Secondary #332B2F

Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.

Minimal Editorial Surface · 5 colors

Surface #F8F4EF Accent #480D66 Secondary #604F6C Support #9C9088 Ink #18140F

Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.

Build a working theme in the generator →

Color Lab

How #480D66 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.

Warmth 43/100

Neutral

Balanced temperature — flexible, sits between warm and cool schemes.

Softness 25/100

Low

Firm and assertive — carries weight and contrast.

Depth 70/100

High

Deep and grounding — anchors a layout, strong dark-mode base.

Naturalness 0/100

Very low

Reads engineered rather than organic — synthetic, digital.

Vintage feel 35/100

Low

A faint retro warmth without tipping into sepia.

Luxury 71/100

High

Restrained and premium — deep, quiet, high-end packaging and fashion.

Brand distinctiveness 55/100

Moderate

Recognisable but shares space with nearby hues.

UI accent fit 45/100

Moderate

Workable accent with care around contrast.

Surface fit 21/100

Low

Too saturated or mid-toned for big areas — keep it to accents.

Print safety 83/100

Very high

Reproduces faithfully in CMYK — safe for packaging and print.

Pairs with #480D66

For UI

For branding

For interior

For fashion

People also use #480D66 with

Phthalo Blue Tyrian Purple Dark Green Gainsboro Eggplant

UI roles & guardrails

Primary action Safe as a filled button with white label. AAA

Body text Passes on white at 16px and above. Pass

Large display Fine for headings 24px+ on white. Pass

Background Pair with white text at 13.8:1. Use

Subtle surface Use #DFC2EE for cards and hover fills. Tint 80

Avoid beside #680D68 — the hue gap is too small to read as intentional. Clash

In real applications

Not a swatch to memorise — a color to build with. Here is #480D66 at work across the surfaces designers actually ship.

Website / UI

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Dashboard

Revenue

$48.2k ▲ 12%

Brand

AVELINE

Studio

Poster

Nov 14 · 8PM

NIGHT
MARKET

Packaging

BLOOM

Botanical Wash

250 ml

Interior

Every model

Export

:root {
  --color-base: #480D66;
  --color-base-rgb: 72 13 102;
  --color-base-oklch: oklch(31.6% 0.144 310.3);
  --color-50: #FAF1FE;
  --color-100: #F0DAFB;
  --color-200: #E1B7F5;
  --color-300: #C886E9;
  --color-400: #AE59D9;
  --color-500: #9137BE;
  --color-600: #713191;
  --color-700: #522866;
  --color-800: #371E43;
  --color-900: #221429;
  --color-on-base: #FFFFFF;
}

// tailwind.config.js
colors: {
  indigo: {
    50: '#FAF1FE',
    100: '#F0DAFB',
    200: '#E1B7F5',
    300: '#C886E9',
    400: '#AE59D9',
    500: '#9137BE',
    600: '#713191',
    700: '#522866',
    800: '#371E43',
    900: '#221429',
  },
}

$base: #480D66;
$base-ink: #FFFFFF;
$base-50: #FAF1FE;
$base-100: #F0DAFB;
$base-200: #E1B7F5;
$base-300: #C886E9;
$base-400: #AE59D9;
$base-500: #9137BE;
$base-600: #713191;
$base-700: #522866;
$base-800: #371E43;
$base-900: #221429;
$base-hover: #3B0B53;
$base-subtle: #D0A2E7;

{
    "color": {
        "base": {
            "value": "#480D66",
            "type": "color"
        },
        "onBase": {
            "value": "#FFFFFF",
            "type": "color"
        },
        "scale": {
            "50": {
                "value": "#FAF1FE",
                "type": "color"
            },
            "100": {
                "value": "#F0DAFB",
                "type": "color"
            },
            "200": {
                "value": "#E1B7F5",
                "type": "color"
            },
            "300": {
                "value": "#C886E9",
                "type": "color"
            },
            "400": {
                "value": "#AE59D9",
                "type": "color"
            },
            "500": {
                "value": "#9137BE",
                "type": "color"
            },
            "600": {
                "value": "#713191",
                "type": "color"
            },
            "700": {
                "value": "#522866",
                "type": "color"
            },
            "800": {
                "value": "#371E43",
                "type": "color"
            },
            "900": {
                "value": "#221429",
                "type": "color"
            }
        }
    }
}